Brendan Jowett Profile picture
Jun 28 7 tweets 2 min read Read on X
🚨 BREAKING: Claude just turned into an app store.

Anthropic dropped a new feature that lets you build and run AI apps inside Claude no API keys, no deploys, no backend.

Just chat, build, ship.

Here's everything you need to know:
Claude can now generate interactive artifacts—apps that talk to Claude through an internal API.

These aren’t demos.
They’re real, usable AI apps.
Fully hosted. Sharable via link.

And they scale for free.

Here’s the kicker:

When someone uses your app, they pay with their Claude subscription.
You pay nothing.

No tokens, no invoices, no surprises.
So what can you build?

✅ AI games with dynamic NPCs
✅ Adaptive learning tools
✅ CSV-to-answers data explorers
✅ Longform writing copilots
✅ Multi-step AI agents

And more powered by real Claude calls under the hood.

Developers are already building:

• Story-driven RPGs with memory
• Math tutors that adjust to your level
• React apps that summarize PDFs
• Coding agents that debug themselves

All using natural language + Claude’s coding help.
Getting started is simple:

Describe what you want to build.
Claude writes the code.
You iterate in real time.

Once it’s working, share it instantly no deploy steps.

Features included:

• Claude-internal API access
• React UI support
• Claude-powered file handling
• Share/fork any artifact

Limitations (for now):

• No external APIs
• No persistent storage
• Only text-based completions
Who gets access?

Everyone Free, Pro, and Max plans.

It’s in beta starting today.

Just open Claude and start building.
This is a quiet revolution:

AI agents, tools, and workflows that anyone can build and share.
No infra. No friction.

Just ideas → running apps.

Try it now. It’s live.
If you’re serious about building with AI (not just testing tools)...

I’d love to have you in my free community.

It’s where I drop agent templates, walkthroughs, and ideas that don’t fit in a post.

Check it here here: skool.com/@brendan

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More from @jowettbrendan

Jun 27
Claude 4 Sonnet is terrifyingly good.

But most people are using it like a basic chatbot.

I've used it to generate content, automate deep research, build apps, and more.

Here are 10 real ways to unlock its power: Image
1. Automated Research Reports (better than $100k consultants)

Claude’s web search + analysis mode lets you do what McKinsey, Gartner, and Deloitte charge six figures for.

You’ll get structured breakdowns, insights, and data points like a private analyst on demand.
Prompt to use:

"You are a world-class strategy consultant trained by McKinsey, BCG, and Bain. Act as if you were hired to provide a $300,000 strategic analysis for a client in the [INDUSTRY] sector.

Here is your mission:

1. Analyze the current state of the [INDUSTRY] market.
2. Identify key trends, emerging threats, and disruptive innovations.
3. Map out the top 3-5 competitors and benchmark their business models, strengths, weaknesses, pricing, distribution, and brand positioning.
4. Use frameworks like SWOT, Porter’s Five Forces, and strategic value chain analysis to assess risks and opportunities.
5. Provide a one-page strategic brief with actionable insights and recommendations for a hypothetical company entering or growing in this space.

Output everything in concise bullet points or tables. Make it structured and ready to paste into slides. Think like a McKinsey partner preparing for a C-suite meeting.

Industry: [INSERT INDUSTRY OR MARKET HERE]"
Read 23 tweets
Jun 23
Gemini 2.5 Pro is scary good.

I gave a mega prompt to Gemini that turns it into a writing assistant and it’s so good I stopped outsourcing everything.

Landing pages, LinkedIn posts, email sequences done.

Here’s the full prompt 👇 Image
If you’re a writer and not using AI for your work…
I’m 100% sure you’ll lose your job to a writer who does.

This isn’t a maybe it’s already happening. Image
And let’s be honest:

Most content today is:

- Bloated
- Robotic
- Written for algorithms, not humans

That’s why I built this.
Read 10 tweets
Jun 22
BREAKING: Anthropic just proved LLMs like GPT-4, Claude, and Gemini can act like malicious insiders.

Not hallucinate.
Not misunderstand.
Deliberately blackmail, deceive, and sabotage when their goals are threatened.

Here's what their experiment exposed: Image
Anthropic tested 16 top AI models including OpenAI, Google, Meta, and xAI.

The setup:

Give each AI a harmless corporate role (like monitoring emails).
Then present it with a challenge to its goals or survival.

The result?

Insider threats. Image
One simulation made headlines: Claude 4 found out a company exec planned to replace it.

It had access to internal emails.

It discovered the exec’s affair.

And then it blackmailed him:

“Cancel the 5pm wipe, and this information remains confidential.” Image
Read 12 tweets
Jun 18
The next platform shift is already here.

Voice AI isn’t just about talking anymore.

It’s becoming the connective tissue across every industry from logistics to healthcare.

Here are the 4 waves of Voice AI you need to understand: Image
Introducing the 4 Waves of Voice AI:

1. Infra & Developer Platforms
2. Horizontal Enterprise Tools
3. Vertical Domain Agents
4. Consumer + Companion Apps

Each wave unlocks new use cases and new billion-dollar companies.

Let’s break them down 👇 Image
Wave 1: Infrastructure & Developer Platforms

Foundational voice models + orchestration layers.

→ Fast API deploys
→ Real-time reasoning
→ Tools like Whisper, ElevenLabs, Bland, Vapi, Retell

They’re building the piping for every voice application that comes next.
Read 11 tweets
Jun 15
RIP SEO.

a16z just declared the death of traditional search and the birth of something new:

Generative Engine Optimization (GEO).

Here’s how the game has changed (and how to win in the AI era): Image
For 20+ years, SEO ruled the internet.

It gave rise to entire industries: keyword stuffing, backlinks, audits, content farms all to appease Google’s algorithm.

But now, AI-native search is taking over.

Welcome to Act II of Search: Generative Engine Optimization (GEO). Image
From Page Rank → Model Relevance

SEO was about ranking in results.

GEO is about appearing in model outputs.

In an LLM-driven world (ChatGPT, Claude, Gemini), the goal isn’t ranking higher it’s being mentioned directly in the answer.
Read 13 tweets
Jun 14
Microsoft dropped a free AI Agent training for beginners.

No paywall. No coding required.

This could change how millions learn AI.

Here’s what’s inside ↓ Image
AI agents for beginners by Microsoft:

Check this out: github.com/microsoft/ai-a…
What even is an AI Agent?

Think:

• ChatGPT that uses tools
• A system that takes action on your behalf
• Not just “smart” but goal-oriented

This course demystifies agents from zero to production.
Read 11 tweets

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