Tim Denning Profile picture
Aug 5 10 tweets 2 min read Read on X
A simple funnel leads to a $1M/year business.

But 99% don’t know how to build a funnel.

Here are 6 powerful methods to build a high-converting sales funnel:
1. Core high ticket offer

Start from a single high ticket offer and work backwards from there on the funnel.

All roads should lead to and compliment your high ticket offer.

If you don't know what your core high ticket offer is, you have an unreliable funnel that'll crash & burn
2. The one platform strategy

The gurus preach being on every social media platform. Wrong.

Each platform has a unique culture and voice. The best funnel is built off of one platform you master.

You get that by posting daily on one platform for a year.
3. Email list deplatforming

Amateurs post glorified ads on social media and expect to make sales.

Pros understand a robust funnel is built on having multiple interactions with a lead.

They know it takes 20+ emails on average for someone to make a high ticket purchase.

So pros make sure every post leads to their email list and nowhere else.
4. The low ticket lead qualifier

Side hustlers use low ticket products to get rich & never do because they don't have enough leads.

A killer sales funnel uses low ticket offers to get people into a sales funnel.

Once they've interacted with you through making a purchase, they now trust you more

Plus, if someone buys a low ticket offer it tells you they have the problem. They're now more qualified
5. Chameleon lead magnets

Gurus preach one lead magnet for life. But real sales funnels are built on constantly changing lead magnets.

Lead magnets fatigue. You must constantly find ways to make the same content look different.

• Change ICP
• Change outcome
• Change duration
• Change the headline
6. The Steve Jobs approach

Most sales funnels are too complex.

• Too many offers
• Too much automation
• Too transactional
• Too needy

Jobs was different. He demanded minimalism. He wanted focus. Focus = Money
The average sales funnel confuses the market. And often the offer ROI is unclear or non-existent

One Social Media App > One Email List > Newsletter Nurturing > Monthly Offer Launch > $1M/year in profit

A simple funnel is life-changing for you & your clients
Final Thought

Posting content to "build an audience" is a waste of time

Build one simple sales funnel. Then experiment with it and A/B test it.

That's what builds a $1M/year business.
FYI — A lot of people talk about this digital business stuff. I’ve actually done it.

My story + receipts: timdenning.com/100k-xc/

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More from @Tim_Denning

Jul 29
Carl Jung once said:

"Thinking is difficult, that’s why most people judge."

Here are 11 things I learned from him: Image
1. “Where your fear is, there is your task”

This is why the work-life balance & self-care movements help people become losers.

Discomfort is where the opportunity is

Find what you fear & look it in the eyes

...otherwise you become mediocre and the rewards are terrible.
How to apply it:

• Figure out what you fear
• Set challenges to face the fear

As you face more fears, your confidence increases
Read 21 tweets
Jul 28
Charles Bukowski's work will change your life forever.

His work takes 100s of hours to read. I've gone through it so you don't have to.

11 ideas. 11 opportunities to upgrade your mind. Image
“Find what you love and let it kill you."

I gave up my corporate career to let online writing kill me.

Find the thing you want to kill you. Take the subject you’re crazy about & make it your entire life.

Work on it after hours. Then have this wild task take over your career.
“People are strange: they are constantly angered by trivial things,

But on a major matter like totally wasting their lives, they hardly seem to notice.”

The biggest debate we should have is with ourselves. What the heck are you doing in life?

Stop majoring in minor things.
Read 13 tweets
Jul 26
Keanu Reeves once said:

"I’m at the stage in life where I stay out of arguments. Even if you say 1+1=5, you’re right. Have fun."

Here are 9 things I learned from him: Image
1. “I'm Mickey Mouse. They don't know who's inside the suit.”

– Keanu Reeves
2. “Multi-culture is the real culture of the world — a pure race doesn’t exist.”

– Keanu Reeves
Read 11 tweets
Jul 21
I'm 39.

When I was 29 I worshipped identity politics, went woke & believed in the fantasy of equality.

Then I discovered Albert Camus, and he changed my life forever.

11 lessons from France's most controversial & unknown philosopher: Image
Albert Camus won a Nobel Prize

He pissed people off by not supporting Algeria's independence from France. His decision didn't age well. Algeria won.

He wrote 2 novels that changed history & made him famous, then was murdered at 46 in a car crash caused by soviet spies.
1. “The only way to deal with an unfree world is to become so absolutely free that your very existence is an act of rebellion.”

The goal in life should be to reach personal freedom as fast as possible.

Being free is how you say F U to a corrupt system designed to enslave people.

Get wealthy then get free asap.
Read 14 tweets
Jul 18
The most dangerous, oddly glorified, yet overlooked problem in the world:

No sense of urgency

It's why you're stressed, lack opportunities, depressed & your life is always in chaos.

Here's Robert Greene's 10-step protocol to escape the hell of moving too slow: Image
Most people have goals but they never achieve them. They...

• Overthink
• Wait for the right time
• Rely on "passion"

Without urgency all you have is a fantasy.

Codie Sanchez: "It's better to die with memories than fantasies."
Step 1: You've gotta be desperate

If you don't want it badly then nothing will happen.

We make our "musts" come true, not our nice-to-haves.

- You must want it badly.
- You must do whatever it takes.
- You must ignore people's excuses.

Desperation is a superpower. It makes you do things your comfortable self would never dream of
Read 14 tweets
Jul 16
The currency of life isn’t money. It is not even time. It’s attention.

– Naval Ravikant

A thread on ethically gaining more attention online:
There is a formula for ethically gaining attention online without using ragebait or clickbait.

It's been passed down through generations and much of it is pre-internet.

Let's break it down.
1. Understand human nature

People don't give a f*ck about you & your brand, they care about themselves.

Appeal to their selfish desires and they'll shower you with their attention.
Read 20 tweets

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