Your business can only scale to the level of your incompetence.
Here are the 8 leadership principles that separate CEOs who scale from those who plateau:
(thread)
Here are the 8 leadership principles that separate CEOs who scale from those who plateau:
(thread)
1. Document Your Culture or Watch It Die
At Quest, I led by example when we had 50 people.
At 3,000 employees? Impossible.
The solution:
Write down exactly what excellence looks like.
Create a playbook that scales without you being in every room.
Your culture must survive your absence.
At Quest, I led by example when we had 50 people.
At 3,000 employees? Impossible.
The solution:
Write down exactly what excellence looks like.
Create a playbook that scales without you being in every room.
Your culture must survive your absence.
2. Build a Meritocracy, Not a Democracy
At Impact Theory, we're building the next Disney. That requires everyone's best thinking.
But here's the key: The best idea wins. Not the loudest voice. Not the highest rank.
Create an environment where people can challenge you without fear.
At Impact Theory, we're building the next Disney. That requires everyone's best thinking.
But here's the key: The best idea wins. Not the loudest voice. Not the highest rank.
Create an environment where people can challenge you without fear.
3. Hunt for Criticism Like Your Life Depends on It
Most leaders run from criticism.
Smart leaders chase it down.
- Any idea that can't survive criticism isn't worth pursuing
- Build a team of rivals, not yes-men
- Celebrate when someone proves you wrong
Progress comes from intellectual combat, not comfortable agreement.
Most leaders run from criticism.
Smart leaders chase it down.
- Any idea that can't survive criticism isn't worth pursuing
- Build a team of rivals, not yes-men
- Celebrate when someone proves you wrong
Progress comes from intellectual combat, not comfortable agreement.
4. Your Team Isn't Your Family
Stop treating business like a family reunion.
In the 1960s, companies stayed in the S&P 500 for 62 years.
Today? That number is racing toward 12 years.
You must be dynamic, ruthless, and more performant than competition.
The marketplace doesn't care about hurt feelings.
Stop treating business like a family reunion.
In the 1960s, companies stayed in the S&P 500 for 62 years.
Today? That number is racing toward 12 years.
You must be dynamic, ruthless, and more performant than competition.
The marketplace doesn't care about hurt feelings.
5. Demand Truth or Accept Mediocrity
At Impact Theory, we have one rule: Own your opinion, speak up, or get out.
If you're prepared to take criticism to your grave, you still have an obligation to speak up.
Staying quiet means knowingly leaving someone blind to their flaws.
At Impact Theory, we have one rule: Own your opinion, speak up, or get out.
If you're prepared to take criticism to your grave, you still have an obligation to speak up.
Staying quiet means knowingly leaving someone blind to their flaws.
6. Results Beat Personality Every Time
You don't need to be the loudest person in the room.
You don't need a charismatic personality.
You just need to show people what gets results. Then help them get there.
People follow those who make them better, not those who make them feel better.
You don't need to be the loudest person in the room.
You don't need a charismatic personality.
You just need to show people what gets results. Then help them get there.
People follow those who make them better, not those who make them feel better.
7. Slow Down to Speed Up
The hardest part of leadership? Making sure everyone understands the vision as it evolves.
Not everyone shares your obsession. But they can still contribute.
Your job is creating conditions where others thrive.
The hardest part of leadership? Making sure everyone understands the vision as it evolves.
Not everyone shares your obsession. But they can still contribute.
Your job is creating conditions where others thrive.
8. Lead from the Front or Get Left Behind
Do the work. Own the failures. Show relentless improvement.
Nothing inspires more than watching someone work harder while elevating everyone around them.
Most businesses don't fail because of competitors.
They fail because leaders hit their competence ceiling.
Do the work. Own the failures. Show relentless improvement.
Nothing inspires more than watching someone work harder while elevating everyone around them.
Most businesses don't fail because of competitors.
They fail because leaders hit their competence ceiling.
Here's what separates the 3% who scale past $10M:
They build systems that solve problems without them.
They create leadership frameworks that work when they're not in the room.
They turn themselves from the bottleneck into the catalyst.
They build systems that solve problems without them.
They create leadership frameworks that work when they're not in the room.
They turn themselves from the bottleneck into the catalyst.
That's why I'm hosting "The 5 Leadership Mistakes Costing You Millions."
In this workshop, I'll show you how to build the systems that scale beyond your personal involvement.
Register here: buff.ly/3j4JnjP
In this workshop, I'll show you how to build the systems that scale beyond your personal involvement.
Register here: buff.ly/3j4JnjP
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