Most SEO gurus using this aren’t sharing it publicly because it's an UNFAIR advantage.
It took my SEO output quality: 7.2/10 → 9.5/10
Here's how it works:
Pre-Mortem Prompting flips how most people use AI.
Instead of asking Claude how to succeed..
You force it to assume the project already failed.
Then you ask:
- What broke? What signals were missed?
- What assumptions were wrong?
Only after that do you build the strategy.
Here’s the difference in practice:
1. Service Page creation Pre-Mortem prompt:
Old prompt:
“Create a service page for ‘Plumber in Miami’ optimized for local SEO.”
Pre-Mortem prompt:
“Assume this page failed to rank because it sounded generic or missed real local relevance. Now create the page using Miami landmarks, neighborhoods, and customer pain points, avoiding boilerplate.”
Same task. Wildly different output.
2. GBP posts Pre-Mortem prompt:
Old Prompt:
“Write a GBP post for an HVAC company in Denver.”
Pre-Mortem prompt:
“Assume this GBP post failed because it blended in with competitors. Write a hyper-local Denver post with a strong CTA that avoids generic phrasing and actually drives calls.”
This alone boosts engagement.
3. Review Reply Pre-Mortem prompt:
“Assume my review replies failed to build trust because they felt robotic. Create 5 variations of 5-star review responses that feel human, reference the service received, and naturally include local keywords without sounding forced.”
4. Local FAQ Sections Pre-Mortem prompt:
“Assume this FAQ section failed to capture long-tail and voice searches because the questions were too broad. Generate FAQs based on real urgency, timelines, and city-specific concerns customers actually search for.”
5. Local Content Ideas Pre-Mortem prompt:
“Assume local blog content failed because it wasn’t locally meaningful. Generate content ideas tied to real city events, laws, neighborhoods, and seasonal risks that would actually help local residents.”
6. About / Contact Pages Pre-Mortem prompt:
“Assume this About page failed to build trust because it felt generic. Rewrite it to highlight the local story, nearby neighborhoods, landmarks, and community ties so both users and Google clearly understand local relevance.”
Local SEO is changing RAPIDLY due to AI.
I use these advanced AI workflows to get results that used to take 12 months in just 90 days.
This isn’t magic. And it isn’t Claude“ doing SEO for me.”
Claude wouldn’t rank the GBP. It won’t add reviews.
It will extract patterns from competitors,
Show you what Google is already rewarding.
and then we will execute it manually, consistently, and cleanly.
If this thread made you realize your SEO is underperforming..
Imagine what happens when this exact Claude system is applied to your business.
Most local businesses guess.
We reverse-engineer what already ranks and execute it cleanly.
I CAN OUTRANK YOUR LOCAL BUSINESS IN 60 DAYS WITH JUST CLAUDE COWORK.
Here's how I would do it:
1. I’d get Claude Cowork to do all the keyword research for me.
"Open Chrome, go to ahrefs and analyze my competitor XYZ. com’s top 20 pages, extract their target keywords, search volumes, and give me a prioritized list with difficulty scores in a spreadsheet."
Done in 10 minutes. Not 10 hours.
2. I’d make Claude understand my business and competitors
“Open Chrome, visit my site {{MY_WEBSITE_URL}} and extract my business name, address, services, cities served and key selling points, then open these competitors {{COMP1}}, {{COMP2}}, {{COMP3}} and extract their services, target locations, strengths and trust signals, compare me vs them.”
Claude can now do local SEO for you. ChatGPT just talks about it.
STEAL my 100% automated Claude Cowork SEO workflow (impossible on ChatGPT):
1. Claude Cowork can analyze your competition’s weaknesses.
"Scan these sites. What are these comeptitors sites missing? Find the content gaps and tell me 5 topics I should cover to be more helpful than them."
If you provide more value, you win the #1 spot. Period.
2. Claude Cowork can understand your business and competitors
“Open Chrome, visit my site {{MY_WEBSITE_URL}} and extract my business name, address, services, cities served and key selling points, then open these competitors {{COMP1}}, {{COMP2}}, {{COMP3}} and extract their services, target locations, strengths and trust signals, compare me vs them.”
I’M GIVING AWAY MY $60,000/YEAR SEO STRATEGY FOR $0.
SEO agencies charge $5,000/mo for this.
Copy and paste this cheat code to take your biz to $100k/month:
1. Legally spy on your competitors.
Go to Google.
Search: [your service] + [your city].
Open the top 5 results:
- Note their headlines
- Note their offers
- Note their FAQs
You’re not guessing anymore.
You’re copying what Google already loves (and then making it better).
Not illegal. Just smart.
2. Clone their “money pages” - BUT 10x them.
Take their best page and ask:
- Can you add better photos?
- Can you add clearer pricing or “starting at” prices?
- Can you add real before/after shots?
- Can you answer more questions?
Same topic and intent.
Just more useful.
Google rewards “most helpful,” not “first one who tried.”
I gave my Google Business Profile to Claude Cowork.
Result? $25k Extra revenue within 30 days.
Here are 7 prompts that turned my GBP into a revenue machine:
1. I first got Claude to understand my business and competitors
“Open Chrome, visit my site {{MY_WEBSITE_URL}} and Google business profile and extract my business name, address, services, cities served and key selling points, then open these competitors {{COMP1}}, {{COMP2}}, {{COMP3}} and extract their services, target locations, strengths and trust signals, compare me vs them.”
2. I used Claude for ranking factors pattern recognition
“Using the data already collected from the top 3 competitors, do NOT give suggestions or fixes. Only identify patterns across them: common primary and secondary categories, typical review count ranges, photo upload frequency, and keyword usage patterns in business names and descriptions. Output similarities only. No advice, no conclusions, no next steps.”
I'm shocked people still don't use Claude Cowork to dominate local SEO
I DON’T NEED A YEAR TO OUTRANK YOUR LOCAL BUSINESS. 60 DAYS IS ENOUGH WITH CLAUDE COWORK.
Here's how I would do it:
1. I’d use Claude Cowork for ranking factors pattern recognition
“Using the data already collected from the top 3 competitors, do NOT give suggestions or fixes. Only identify patterns across them: common primary and secondary categories, typical review count ranges, photo upload frequency, and keyword usage patterns in business names and descriptions.
Output similarities only. No advice, no conclusions, no next steps.”
2. I’d use Claude Cowork to do all the keyword research for me.
"Open Chrome, go to ahrefs and analyze my competitor XYZ. com’s top 20 pages, extract their target keywords, search volumes, and give me a prioritized list with difficulty scores in a spreadsheet."
Things I learned scaling a local business from zero to $2.8M in 11 months with SEO:
1. Claude Cowork is a literal cheat code for SEO. What takes 12 months can be done in 90 days using Claude.
2. If your Google Business Profile category is wrong, nothing else matters. Fix this before touching anything else.
3. Embed a Google Map with the business NAP on every service page. Not just the contact page. Every. Single. Page. Local pack rankings move within weeks.
4. Don't write blog posts to "build authority." Write them to steal AI rankings. One post answering "how much does [service] cost in [city]" can drive 40% of all organic leads.
5. Schema markup is the most ignored cheat code in local SEO. Add LocalBusiness, Service, and FAQ schema to every page.