Luke Hallard Profile picture
Professional investor and podcast host, spotlighting companies shaping a better future through technology and innovation. 22% CAGR over 21 years.
Jul 12, 2025 7 tweets 6 min read
I've generated a 22% CAGR over 21 years by investing in world-class companies committed to shaping a better future. Here's everything I own today: [Jul 2025]

⭐ = high conviction
⬆️ = bought / added
⬇️ = trimmed / sold

1. $CASH - Cash - 18.8%
2. $ISRG - Intuitive Surgical - 13.2%
3. $RKLB - Rocket Lab - 12.2% ⭐
4. $GOOGL - Alphabet - 8.0% ⭐
5. $MELI - MercadoLibre - 6.5% ⭐
6. $TSLA - Tesla - 4.8%
7. $AMZN - Amazon - 4.0% ⭐
8. $AXON - Axon - 3.0%
9. $WISE - Wise - 3.0%
10. $SE - Sea Ltd - 2.6% ⭐
11. $CRWD - Crowdstrike - 2.6%
12. $PLTR - Palantir - 2.3%
13. $NVDA - NVIDIA - 2.3% ⭐
14. $IIND - India ETF - 2.1% ⭐
15. $ADYEN - Adyen - 1.8%
16. $ASTS - AST SpaceMobile - 1.6%
17. $ZS - Zscaler - 1.6%
18. $BYDDY - BYD - 1.3%
19. $TMDX - TransMedics - 1.2%
20. $NU - Nubank - 1.1% ⭐
21. $CYBR - CyberArk - 0.8% ⬆️
22. $PANW - Palo Alto - 0.8%
23. $GRG - Greggs - 0.6% ⬆️
24. $NVO - Novo Nordisk - 0.6%
25. $SNOW - Snowflake - 0.6%
26. $ASML - ASML - 0.6%
27. $LMT - Lockheed Martin - 0.5%
28. $CRM - Salesforce - 0.5%
29. $UTHR - United Therapeutics - 0.5%
30. $AAF - Airtel Africa - 0.4%Image Two new buys this month! Greggs $GRG has been on my watchlist since 2023, and last week's price drop offered a tempting bargain. This is a 100-year-old British brand with a strong employee culture, a clear growth strategy, and a healthy, stable dividend. While I'm not expecting multi-baggers from this investment, it neatly supports my strategy of pivoting a little more towards income, so it's finally time to get onboard!

The company has taken a hit recently due to increasing employee costs in the UK and slowing sales growth, largely attributed to affordability concerns (and also, last week, the weather ☀️). However, I actually feel Greggs will be somewhat resilient in a recession. It's not gourmet food, but it's undeniably cheap.

My due diligence from two years ago revealed a seamless and impressive buying experience. While their famous steak bake was decent and the vegan sausage roll acceptable, their coffee remains, in my opinion, amongst the worst I've ever drunk. This isn't a healthy choice, nor a brand I'd personally frequent, but it is deeply embedded in British culture and certainly has its fans. I'm happy to finally be an owner, even if I'm not an avid customer.
Jun 12, 2025 5 tweets 3 min read
I've generated a 22% CAGR over 21 years by investing in world-class companies committed to shaping a better future. Here's everything I own today:
[June 2025]

⭐ = high conviction
⬆️ = bought / added
⬇️ = trimmed / sold

1. $CASH - Cash - 21.6%
2. $ISRG - Intuitive Surgical - 13.9%
3. $RKLB - Rocket Lab - 8.6% ⭐
4. $GOOGL - Alphabet - 8.2% ⭐
5. $MELI - MercadoLibre - 6.7% ⭐
6. $TSLA - Tesla - 5.1% ⭐
7. $AMZN - Amazon - 3.9% ⭐⬆️
8. $AXON - Axon - 3.3%
9. $WISE - Wise - 3.1%
10. $SE - Sea Ltd - 2.9% ⭐
11. $CRWD - Crowdstrike - 2.8%⬇️
12. $PLTR - Palantir - 2.3%
13. $IIND - India ETF - 2.2% ⭐
14. $NVDA - NVIDIA - 2.1% ⭐
15. $ADYEN - Adyen - 2.0%
16. $ZS - Zscaler - 1.7%
17. $TMDX - TransMedics - 1.6%
18. $ASTS - AST SpaceMobile - 1.4%
19. $NU - Nubank - 1.0% ⭐
20. $PANW - Palo Alto - 0.9%
21. $NVO - Novo Nordisk - 0.8%
22. $SNOW - Snowflake - 0.6%
23. $LMT - Lockheed Martin - 0.6%
24. $ASML - ASML - 0.6%
25. $CRM - Salesforce - 0.6%
26. $BYDDY - BYD - 0.5%
27. $UTHR - United Therapeutics - 0.5%
28. $AAF - Airtel Africa - 0.4%

Sold:
$RELY - Remitly ⬇️Image I trimmed Crowdstrike last month, but it already feels like time to do it again. Quarterly results were announced last week, they were decent, but there are a couple of yellow flags I'm starting to see, and combined with the continued excessive valuation, I've decided to materially reduce my exposure to this core holding, cutting $CRWD back from a 5.5% allocation to under 3%.
Mar 13, 2025 6 tweets 3 min read
I've generated a 21.4% CAGR over 21 years by investing in world-class companies committed to shaping a better future. Here's everything I own today:

⭐= high conviction at current valuation

1. $CASH - Cash - 25.5%
2. $ISRG - Intuitive Surgical - 15.1%
3. $GOOGL - Alphabet - 6.9% ⭐
4. $RKLB - Rocket Lab - 6.7%⭐
5. $MELI - MercadoLibre - 6.6% ⭐
6. $CRWD - Crowdstrike - 5.2% ⭐
7. $TSLA - Tesla - 4.4% ⭐
8. $WISE - Wise - 3.0%
9. $AMZN - Amazon - 2.9% ⭐
10. $SE - Sea Ltd - 2.8%
11. $AXON - Axon - 2.7%
12. $IIND - India ETF - 2.2% ⭐
13. $PLTR - Palantir - 2.1%
14. $ADYEN - Adyen - 2.0%
15. $NVDA - NVIDIA - 1.9%
16. $BYDDY - BYD - 1.6%
17. $ZS - Zscaler - 1.3%
18. $NU - Nubank - 1.1%
19. $RELY - Remitly - 1.0%
20. $PANW - Palo Alto - 0.9%
21. $TMDX - TransMedics - 0.9%
22. $CRM - Salesforce - 0.7%
23. $LMT - Lockheed Martin - 0.6%
24. $ASML - ASML - 0.6%
25. $UTHR - United Therapeutics - 0.6%
26. $SNOW - Snowflake - 0.5%
27. $AAF - Airtel Africa - 0.4%Image I've not touched my portfolio since late January, so there are no buys or sells to report, but the shape of the portolio has changed materially as a consequence of the complex and volatile investing environment.

Markets hate uncertainty, and the current administration's flip-flopping on trade wars (and actual wars) has created an unpredictable environment for investors.
Apr 20, 2024 52 tweets 12 min read
I've beaten the market by a huge margin over the last 20 years, here's my investing secret.

Many people think of investing as a get-rich-quick scheme, but the real magic is in the power of compounding. I started investing in 2004, and my portfolio has grown at an average rate of over 20% per year!

In comparison, the UK's FTSE 100 grew by only 2.9% annually. A £1,000 investment in 2004 would be worth £1,720 today (plus dividends). The US S&P 500 fared much better, turning £1,000 into £4,270.

My personal strategy? It's outperformed both of these benchmarks significantly. Had you invested £1,000 with me in 2004, you'd have £32,160 today. This isn't bragging; it's showing what a long-term, diversified approach can do!

Want my market-beating strategy? I've spent the last 50 days breaking it down step-by-step in this epic thread. Retweet for others to see!

Curious about investing? Check out my weekly podcast for more market beating wisdom (link in bio)Image
May 11, 2022 6 tweets 3 min read
Unity $U issued a major downward revision to guidance, but it's more nuanced than supply chains and inflation. ML advertising models had coding defects and poor-quality training data, -$110M ad revenue impact over the next 3Qs! "We built more for growth and less for resiliency"🙄 2/ CEO John Riccitiello summarises that was "a fault in our platform that resulted in reduced accuracy for our Audience Pinpointer tool [and] we lost the value of a portion of our data – training data, due in part to us ingesting bad data from a large customer."