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Aaron Suplizio Profile picture
Aaron Suplizio
@AaronSuplizio
Chief Commercial Officer @Novo_HQ | Angel investor in 12+ startups, inc. $FIGR (9/25 IPO) 🚀 | Ex Experian & Block ₿ | I played bass on a Weezer record once 🎸
Sep 28, 2019 • 26 tweets • 11 min read
1/ I’ve lived w/the Apple Card for over a month now, which allows me to take a step back & comment objectively <I hope> on the experience, from onboarding within the Wallet app to making payments to the behaviors Apple and Goldman Sachs are incenting. It’s a fascinating product. 2/ Observation 1 is that Apple has a huge advantage over other credit card issuers when it comes to *customer acquisition cost.*

On Day 1,  is able to reach 100M+ iPhone users and invite them to apply through the Wallet app for free. Other card issuers rely on mail & USPS ($)