A startup idea is not easy to stumble upon, so, founders can get biased when you do. However, before committing, you must objectively assess the potential of your idea.

A good startup idea sits at an intersection of 3 key areas. Let's know them better:

🧵 1/6 In each of these key areas, you must ask specific questions.

2/6

Insights from the #LearnAtAccel session on “Landing Page Optimisation" by @graffitos.

Your landing page should speak to your prospective customer's outcomes at every step of the way and not just your features.

#LearnatAccel #AccelFamily The fold is actually a red herring. It has no bearing whatsoever on conversion rates as far as calls to action are concerned.

Some insightful learnings on branding shared by @mukeshbansal06 with the #AccelFamily Founders @GeetanshBamania @rentomojo @sanjayiitd @MyMoneyView @sumitmaniyar @rupeekapp @radical_vamsi @vedantu_learn @FingerlixFresh @sethi_ajay @prashanthp @_AnandDaniel @skirani 1. When building a brand, the product is really important: Your brand is not independent of the product experience. Which is another way of saying that product is marketing. #LearnAtAccel