Internal linking is a superpower.

It's a powerful method of driving SEO traffic to a set of pages.

But how?

I've compiled 9 public internal linking case studies from super-smart SEOs to help SEO professionals identify what works.

Let's dig in 👇👇👇 In a rush?

No problem I've summarised the 9 takeaways from these 9 case studies.

Subdomains vs Subdirectories.

A hot topic in SEO.

But what do public SEO case studies show?

I went through the SEO case study database to see what other SEO professionals had experienced.

Let's find out 👇👇👇 Caveat: I really tried to find examples against the common consensus that subdirectories beat subdomains.

BUT...

When companies move blog or service pages from a subdomain to a subdirectory they see a positive improvement in SEO performance.

Let's see some examples.

The SEO Sprint update.

I'm still working on the course.

Taking longer because I got the flu and a cold water pipe burst in the house.

However, here is a preview of some frameworks and processes that will be included in the course: The SEO Product Development process

A structured way to help SEOs create an SEO strategy, work with devs to create a web dev strategy and work with them to break down ideas.

I've been using this framework in one form or another for 4 years.