Cory Ames Profile picture
Founder @GrowEnsemble Newsletter: https://t.co/orr8qN6Yzk Podcast: https://t.co/X8U9rPvY8n Into all things building a better world. 🌍
Sep 15, 2020 4 tweets 3 min read
In Aug. we paused content production for our 'Social Good' Blog.

We focused on reorganizing our EXISTING content to make it more accessible to users (& Google).

In Sept. we are pacing at a 54% increase in total traffic.

With SEO more content isn't always the answer. When I say "organized our existing content," we did (& are continuing to do) this:

1/ "Flatten" our site architecture.

This makes it easier for Google & users alike to find our full library of content.

This page by @backlinko explains this well:

backlinko.com/hub/seo/archit…