Brady Shearer Profile picture
⛪️ I help churches embrace digital media ⭐️ Mission over method 👨‍💻 Creator of Pro Church Tools and church tech platform Nucleus
May 3, 2023 6 tweets 3 min read
SOCIAL MEDIA TRENDS FOR CHURCHES [May 2023 Edition]

In the constantly changing world of social media - here's what I'm seeing that affects your church this month… TREND 1: Work harder to make videos shorter

All things being equal, a shorter vertical video will outperform a longer one - almost every time.

I've begun instructing my team to work on making our edits tighter and shorter.

A warning for you here: shorter doesn't mean easier.… twitter.com/i/web/status/1…
Aug 16, 2022 5 tweets 1 min read
HOW TO AVOID BURNING OUT YOUR CHURCH'S VOLUNTEERS

Churches rely on volunteers - there's no way around that.

But do you balance this need without overdoing it? Here are a few ideas...🧵 First, sit down with each volunteer individually and ask them the following 7 questions to get a better feel of where each of them is at.

Because what might be too much for one, is too little for another.

Here are the 7 questions:
Dec 10, 2019 6 tweets 2 min read
Churches are closing their doors everyday, and I think there's 3 major things every church needs to account for if you want your ministry to be healthy and growing ⛪️

A thread 👇 First: a shrinking audience.

Church membership is aggressively declining, with a 20-percentage-point drop since 1999. More than half of that decline occurred since the start of the current decade (Gallop).

People just aren’t attending church the way they used to.
Jul 17, 2018 9 tweets 4 min read
Here's a message I received yesterday.

[screenshot attached]

A good example of a common attitude held within the church towards young people.

But there's another side to this coin...

[THREAD] We're living through the biggest communication shift in 500 years.

One example? YouTube.

YouTube is the second most visited website in the world - even more popular than Facebook.

But here's what few understand...

YouTube is a search engine.