I am a marketing strategist who helps young marketers create #MarketingPortfolios to launch their careers and promote themselves. #HigherEd #WebAccessibility
Dec 23, 2021 • 5 tweets • 2 min read
Planning a holiday party online?
Here are 3 online party games you can play with kids, friends, family & coworkers: 🎁
6 ideas to A/B test for your next email marketing campaign
Email marketing 🧵...
A/B testing email doesn't have to be intimidating. Here are six elements you can test:
1. Subject line 2. Sender name 3. Length of copy 4. Preview text 5. Offers 6. HTML versus plain text
LET's GO!👇
Jan 26, 2021 • 13 tweets • 3 min read
Here are the 11 most asked interview questions for a marketing job and how to answer them...
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1. Tell me about yourself
If you appear at ease with yourself – calm, confident & collected – you’ll seem like someone they’ll actually want to work with. Give a brief overview of your background, working history, then highlight how you’ve developed & your career ambitions.
Jan 24, 2021 • 5 tweets • 2 min read
Another great Clubhouse chat from the Marketing Meetup team about marketing career development!
Here are my top takeaways from this week's convo:
Microcontent can really help develop your personal brand.
Jan 23, 2021 • 6 tweets • 2 min read
This week I've hit 1,000 Twitter followers and wanted to share how I did it & what I learned...
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Recently I made it a goal to start speaking at conferences & signed up for @shinebootcamp in fall 2020. For the first time in my struggling relationship with @Twitter, I had people I wanted to talk to using this app.
I was overjoyed with the 40ish connections I could learn from.
Jan 13, 2021 • 22 tweets • 4 min read
Here are 6 things you need to know before applying for a remote marketing job...🧵
In 2015 I was offered a remote contract from a guy I’d met in an airport bar. 🍻
No joke. If my best friend wasn’t sitting beside me during that layover, I’m 100% convinced that everyone would think this was completely made up.
Jan 12, 2021 • 24 tweets • 4 min read
Here are 9 things you should include in your marketing portfolio... 🧵
1) An Effective Tagline
Make your tagline clear and catchy. Keep in mind that this is something that people will only glance at.
Jan 11, 2021 • 7 tweets • 2 min read
To make effective marketing material you need to understand your customer’s pain points. A lot of marketing articles talk about this, but very few actually give contextual examples of how to figure this out.
Where do you start?
Here's one of my favorite examples of how @McDonalds used customer interviews to help them sell more milkshakes 🧋