Anyone wondering what is happening in #BuyNowPayLater in the world's biggest digital market (🇮🇳)?
Today we put out our 2021 annual report with lots of consumer insights and learnings for the industry. 🔥
Some highlights (1/🧵)
India took to #BNPL in a big way in 2021 and it emerged as a loved payment option across the country. We saw demand from 99% of pin codes.
We added the most customers in the 23-26 years age group but saw demand from 18 to 66-year-olds...
Aug 1, 2021 • 22 tweets • 12 min read
So many INCREDIBLE #D2C brands coming out of India right now. 🇮🇳 World-class products that I hope can be taken to the world 🌏
I import almost nothing these days and genuinely wish some of my UK/US friends could have access to the brands I do here.
Pls share more reccos 🙏
Loving @habbithealth 50 cal high protein ice cream. First of its kind tech and surprisingly good taste
Apr 23, 2021 • 19 tweets • 10 min read
Global friends; you can help India remotely 🌍.
Please donate to one of these causes. Most accept foreign cards (and if not message me and I'll give you my PayPal and do it for you)
