Dan Kats Profile picture
Founder & Owner of Shorely Clean 🧹 | Making local connections digitally | Learning & growing entrepreneur
Dec 27, 2023 8 tweets 2 min read
Are you starting a cleaning biz or do you have one already?

Here’s my strategy for cleaner hiring to ensure they (1) Don’t no-show and (2) No need for test cleans

Quick 🧵 1) Indeed Posting

Post on Indeed. Make your job listing exciting & appealing!

I pay my cleaners top dollar and offer extreme flexibility in letting THEM decide when they want to work

I typically do free job ads, but if I’m in a pinch to hire I’ve done paid ads too
Dec 4, 2023 8 tweets 2 min read
For people asking how I did this…

Here’s a quick breakdown step-by-step of what happened to secure my first daily commercial cleaning contract

While only $1750/month, this will be daily work and push my business in the direction of commercial work

Quick 🧵 1) Pick up the phone.

The customer ‘found us online’.

Convinced it’s SEO as they are within 5 miles of my GMB address.

Ask qualifying questions during the initial convo
- How big is the space?
- How often do you need cleaning?
- WHY are you looking for a new provider?
Jun 21, 2023 9 tweets 3 min read
I’ve had a VA for my cleaning business for just over a week

Here’s how I’m communicating with them & organizing their workload, and projects I’ve assigned them…🧵 Slack

I created a Slack account for my biz and the VA

After using Teams for my W2, I can confidently say I enjoy Slack for my personal biz

It’s a lot more casual but has the necessary communication avenues (IM, responding in threads, and channels for specific topics)
May 11, 2023 11 tweets 3 min read
I'm an operations person at heart

Just started playing with automations in today and this gets me SUPER excited!

Check out my first Quote follow-up automation using Zapier & Cleancore (white-labeled HighLevel)🧵Cleancore.io Input: Quoted customer in BookingKoala

Output 1: Create/update contact info in OpenPhone (I've had this for a while, so built on this Zap further)

Output 2: Send customer information to Cleancore (appears as 'LeadConnector' in Zapier) Image
Mar 28, 2023 12 tweets 2 min read
I ran a lead gen marketing campaign for a ‘deep clean giveaway’ valued up to $400!

Literally giving away our services for FREE

Here’s what I did, and what I would’ve done if I did it all over again… 🧵 The goal here was to get as many submissions into the lead from.

It would ask for name, contact info, and home info (BD, BA, and address)

This can become a warm list of future leads—people interested in our services for FREE so maybe would like a discount…