Mat De Sousa Profile picture
I build Shopify apps ($600k+ per year) - I share my journey to inspire you and help you do the same.
Feb 28 β€’ 12 tweets β€’ 3 min read
Why is my Shopify App stuck at $57,000 MRR?

If it didn't happen to you yet, it will.

And here is why: πŸ‘‡πŸ§΅ Image Growth isn't linear.

You can be stuck at some point but still grow.

I'm currently stuck at $57K after growing like crazy and there are many reasons.
Jan 13 β€’ 14 tweets β€’ 2 min read
Getting 10 early users can boost your Shopify App. πŸš€

But they can be hard to get.

Here is the method you can use in 2024: πŸ‘‡ I need to tell you, we’re not going to click on a magic button to find the 10 users in a day.

Here I’m teaching you the real method.

The boring one.

But the one that works.
Oct 25, 2023 β€’ 18 tweets β€’ 3 min read
I own 2 Shopify Apps. And it makes me $650,000 per year.

If you're interested in Shopify Apps

Here is how I would start again today πŸ§΅πŸ‘‡ I started in May 2020 with 1 App and quickly grew to $25,000 MRR in less than a year.

Then I built a second Shopify App and today both apps are making $54,000 per month.

But the first app brings 95% of the revenue.
Jul 25, 2023 β€’ 12 tweets β€’ 3 min read
I grew my SaaS company from 0 to $45,000 MRR.

One tool helped me: Mixpanel

That's how I took my conversion rate from 7 to 45% πŸ”₯

Here are 8 metrics you should IMMEDIATELY track: πŸ‘‡πŸ§΅ Image Mixpanel is a tool that allows you to track EVERY ACTION from your users.

From a click to a feature used.

And when you get ton of data, you can quickly understand a few things.

Here is what I track on Mixpanel.
Jul 7, 2023 β€’ 21 tweets β€’ 4 min read
I built 5 Shopify Apps and I'm currently making $46K per month πŸ’°

Yesterday someone asked me how I'd do it again today.

Here is the 11-step strategy I would use: πŸ‘‡πŸ§΅ I built 5 Shopify Apps but 2 are still up. The others failed (It was in 2017 - 2018)

And for the 2 Apps I used Facebook groups to get initial tractions.

But today groups are a bit dead.

So here is the new process I would probably use πŸ‘‡
Jun 25, 2023 β€’ 17 tweets β€’ 2 min read
David just reached $100K MRR. And hit 1 million users in 9 months.

At the same time he was fighting cancer 🀯

Here is the incredible story and the strategy he used to grow: πŸ‘‡πŸ§΅ @Davidjpark96 you're such an inspiration

So I have to tell your story!

We never had a call together, but I'd love to πŸ’ͺ

Here is the story.
May 28, 2023 β€’ 20 tweets β€’ 4 min read
We reached $45,000 MRR yesterday for our SaaS business.

But most people don't even know how to get the first 10 users.

Yet every successful SaaS owner started with the same process.

Here is how you can do it too with this simple 6-step process πŸ‘‡πŸ§΅ People think there is a simple hack. Like a button.

You press it after building your SaaS products and start getting users.

But it is not like turning on your kitchen tap to fill your bucket.
Mar 13, 2023 β€’ 13 tweets β€’ 2 min read
Reviews are the fuel on the Shopify App Store.

But people don't know how to get them.

Let me teach you in 5 min what I learned in 5 years πŸ‘‡πŸ§΅ If you can get way more reviews than your competitors then you'll:

β†’ Have a better ranking
β†’ Get more users
β†’ Make more money

But most people don't even have a strategy to get them.
Mar 5, 2023 β€’ 20 tweets β€’ 5 min read
I couldn't have reached $40,000 monthly with my SaaS without Mixpanel.

But most people don't know how to use it.

Here are 7 actionable tips for Mixpanel.

>>> THREAD <<< Let's say it, when you're not growing your business you need to understand why.

You do it with data.

And if you don't track data you're blind. You take random guesses and never find the issue.

So I will show you in this thread how you can use Mixpanel
Mar 4, 2023 β€’ 21 tweets β€’ 4 min read
I make $40,000 monthly with my Shopify Apps.

But you tell me: "It's easy for you to get more users" 😬

Here are 10 ways to get your first 10 users.

>>> THREAD <<< If you're not doing e-commerce, it's hard to know where to get your 10 early users.

It's not rocket science but it takes time! And I will give you actionable steps.

So read carefully for the different ways πŸ‘‡
Mar 3, 2023 β€’ 23 tweets β€’ 4 min read
You can make $3,000 monthly with a Shopify App in less than 6 months. πŸ’Έ

But let's try to do it the fastest way possible.

Here is how I'd do it.

>>> THREAD <<< Image I will show you exactly what you can do to reach it in this thread.

With actionable steps.

So read carefully!
Mar 1, 2023 β€’ 11 tweets β€’ 2 min read
You can double your Shopify App installs overnight.

But most people don't do it because it's not a sexy marketing hack.

The number 1 secret is to target specific countries πŸ§΅πŸ‘‡ The Shopify App Store pushes apps based on a specific country.

If you have a listing in German then Shopify will push your app to more German merchants.

If you have many users from Germany, same thing
Jan 16, 2023 β€’ 11 tweets β€’ 2 min read
Building a Shopify App can change your life.

But there are 8,000+ Apps on the App Store already.

Here are 6 secrets you can follow to compete with them: 1) Start with a specific feature

Bigs apps have many users and they can't be everywhere. They will have users who don't like some features.

Take one feature and make a better one
Jan 9, 2023 β€’ 25 tweets β€’ 5 min read
I took my Shopify App WideBundle from $0 to $40,000 MRR in 2.5 years.

Never paid ads. πŸ’°

Today I share with you my process.

A THREAD πŸ§΅πŸ‘‡ What worked for me might not work for you.

Even if you copy everything I'll share here. But you can use it as an inspiration!
Jan 2, 2023 β€’ 7 tweets β€’ 1 min read
AI will change the way we build SaaS.

Here are 5 Shopify App ideas using AI πŸ§΅πŸ‘‡ 1) Image Generator for Product Pages

Automatically create images to go on product pages using the text of the page
Jan 2, 2023 β€’ 6 tweets β€’ 3 min read
7 exceptional books that will help you grow a successful SaaS in 2023: 1) Zero to Sold by @arvidkahl

It will teach you how to bootstrap a SaaS from 0 to exit
Dec 31, 2022 β€’ 17 tweets β€’ 3 min read
I have 2 Shopify Apps. And they make me $450K+ per year.

If you're interested in Shopify Apps

Here is my perfect process for launching a new app πŸ§΅πŸ‘‡ One of the 2 apps, WideBundle, generates 95% of the revenue.

This process is what worked for me
Dec 30, 2022 β€’ 7 tweets β€’ 1 min read
5 uncomfortable truths all entrepreneurs should learn: πŸ§΅πŸ‘‡ 1. You won't be rich quickly

Some people sell you that, but it's false. Good things take time.
Dec 30, 2022 β€’ 9 tweets β€’ 2 min read
The secret big Shopify Apps don't want you to learn.

3 ways to compete with them: πŸ§΅πŸ‘‡ Bigs apps have unfair advantages: many reviews, many users, more money.

But they lose something.
Dec 29, 2022 β€’ 7 tweets β€’ 2 min read
8,000 Shopify Apps on the App Store.

5 tips to make your place in a crowded App Store: 1) Start with a specific feature

There are many apps for the same thing but needs evolve and merchants need features that don't exist.

Big apps can't do a feature for only 100 people when they have 30,000 users.

That's your opportunity.
Nov 28, 2022 β€’ 19 tweets β€’ 4 min read
GOLDEN STRATEGY 🀩

How I'd grow an existing Shopify App with 0 users πŸ‘‡πŸ§΅ Let's assume I already have a live app without early users.

It's on the Shopify App Store.

And I want to grow it.