Freelance travel, commerce and health writer + editor @travelleisure @readersdigest @tripsavvy @fodorstravel @southern_living @thisisinsider @brides #binders
Dec 30, 2022 • 13 tweets • 4 min read
Hopping on the 2022 year-in-review train. It was an amazing year business-wise, but a struggle health-wise (between covid in May and bilateral pneumonia in Sept/Oct, it was a rough few months). But I'm feeling great now, so that's a relief. Here were some highlights:
I launched my Substack, which has been a complete game-changer for how I source for experts, products, and other assignment needs. I send it out 1-2x a week to 3,800 publicists with an average open rate of 58%. Subscribe now: jillschildhouse.substack.com
Dec 29, 2022 • 6 tweets • 2 min read
Publicists, here's how NOT to work with media: I received a cold pitch from a brand I adore. Exciting, as I've been a loyal customer for 4 years and have spent thousands of dollars on their stuff. Was excited to have a point of contact, because I have TWO matching assignments!
Responded to the publicist to say I can include your client 2 articles for a national outlet. Both articles are focused on the best subscription boxes. She responds, "Great, but we're more than just a subscription box. We also offer these other ways to shop and just released
