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Jim Huffman Profile picture
Jim Huffman
@JimWHuffman
Growth guy that builds in public | CEO @growthhit & Neat, Sweat-Proof Shirts | Podcast Host "If I Was Starting Today" Join my email to follow along 👇
May 11, 2023 • 18 tweets • 5 min read
I self-published a book to #1 on Amazon.

It beat out Seth Godin for 72 glorious hours.

Here's how: Image I knew nothing abut self-publishing books.

I didn't have a budget for promoting it.

And I wasn't an Amazon savant either.

I used a simple and repeatable process to go from 0 → top of the list.

Let's cover each step.
May 9, 2023 • 17 tweets • 6 min read
15 marketing books worth more than a $150,000 degree (+ 1 key takeaway for each): "Influence: The Psychology of Persuasion" by Robert Cialdini

There are six universal principles of persuasion:

→ reciprocity
→ commitment and consistency
→ social proof
→ liking
→ authority
→ scarcity

Use these principles to effectively persuade. Image
May 4, 2023 • 12 tweets • 6 min read
10 AI marketing tools to 10x your productivity: SurferSEO (@surfer_seo)

What it's for:

A content optimization tool that helps you find areas in your content to improve so you can rank better on search engines.

surferseo.com
May 2, 2023 • 9 tweets • 4 min read
7 golden marketing resource websites to bookmark (all completely free): Learning SEO

A free roadmap to learn the basics and advanced principles of SEO to grow your business.

learningseo.io Image
Apr 30, 2023 • 10 tweets • 2 min read
Copywriting is the top skill to help you

→ Boost traffic
→ Delight users
→ Increase conversions

Here are 8 tips to 10x your copy: Tip: Prioritize clarity over cleverness

Puns in a headline are fun.

But they almost never add value or make it clear what's in it for the audience.

Above all, be clear.

Tell your users:

→ What your offer is
→ Who it's for
→ What benefit it will bring them
Oct 13, 2021 • 24 tweets • 8 min read
How do you go from freelancer to running a multi-million dollar agency?

Here are the 20 things I did (good and bad) to pull this off.

And I hope it can help you.

See thread: 1/ Pick a Niche

In order to be the best and charge a premium, you must focus.

Some options for focus:

Vertical focus (EX: PPC for SaaS)
Horizontal positioning (EX: Email Marketing Specialists)

Or own a tech stack (@VWO agency) or a trend (Influencer Marketing firm)
Jul 26, 2021 • 24 tweets • 19 min read
How do you grow a #D2C startup from idea to 8 figures?

After working with 100+ brands, I have seen some raise millions and others go on Shark Tank.

Here are the 22 things to do.

See thread: 1/ Get the Product Right. If Not, Nothing Matters.

How?

- Be different >> @WearAtoms has 1/4 sized shoes
- Know your persona >>> Bala Shoes Has nurses
- Solve a problem >>> @wearehims and balding