Crazy: Perplexity CEO @AravSrinivas told me he'd agreed to hire someone from Google. Then Google didn't just match that person's salary, but 4X'd it. Nuts. Listen to my pod with @AravSrinivas podcasts.apple.com/us/podcast/big…

Going through the Facebook Files and will drop only the most interesting in a thread here. Will be selective. Standby. 🧵 Why teens won't post stories, per Facebook: They fear broadcasting and are overwhelmed by Instagram's user interface.

Facebook models out the young adult social media day: Wake up with twitter, hang out on slack, Instagram stories and Facebook Groups after work, TikTok and Reddit at night. Facebook research shows the difference between Millenial and Gen Z social media usage. Millennials use it for personal and professional growth. Gen Z are on for entertainment.

These Signal ads are amazing. Facebook banned them for being a little bit too relevant. signal.org/blog/the-insta… Facebook’s response:

I obtained audio of Facebook’s internal Q&A last week. The main topic was Whatsapp’s privacy practices after its latest snafu.

The conversation that followed was revealing. It said a lot about why Facebook keeps landing in these situations. bigtechnology.substack.com/p/anatomy-of-a… In the Q&A, employees wanted to know how Facebook could fix its brand, which they called toxic. The question was well directed. It got at the deeper distrust with Facebook vs. the specific WhatsApp changes (which were minor). “What are we doing to improve?”

After watching a full holiday break worth of TikToks, I can tell you America's teens are making Walmart, Target, and your neighborhood grocery store a nightmare. Checking out? Here's a kid spilling milk all over himself on the register. Pushing your shopping cart? TikToker bashing into you. Trying to get by in the aisle? Someone is dancing there.

Hi Twitter! After years of hard work, my book on the tech giants is out.

Book stores closed, but kindle, audiobooks, and delivery are options. If you love books, I hope you’ll consider picking up mine and others.

Amazon: amazon.com/gp/product/059…

Indies: bookshop.org/books/always-d… I wrote the book because I wanted to reveal what goes on inside the tech giants. Their culture, leadership practices, technology, and process are just… different. It’s helped them lap the economy. Better for everyone if this is not a mystery.

Business Insider says it delivers:

Two well-liked Twitter employees accessed thousands of users’ private information and illegally passed it to the Saudi Royal Family, per the FBI.

It is a crazy story. With many twists and turns, including a fake invoice, an escape from SF, and more. buzzfeednews.com/article/alexka… We hear a lot about tech companies’ outside threats — Russian bots! — but those I spoke with said insiders working for foreign governments are far more dangerous.

All it takes is one well-placed employee to become a mole, and a country can get identifying data on dissidents

Facebook does track browsing activity. It does so through the like button on outside websites and the Facebook Pixel. Zuckerberg appears unwilling to say this. Okay, I'll answer some of the questions, using Facebook's website!

News: Twitter offered Russian television network RT 15% of its US elections ad space. buzzfeed.com/alexkantrowitz… Twitter wanted was $3 million from RT for 15% share of voice on US elections ads. Here's the email from Twitter to RT.