𝐖𝐡𝐚𝐭 𝐢𝐬 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐃𝐢𝐬𝐜𝐨𝐯𝐞𝐫𝐲 𝐚𝐧𝐝 𝐰𝐡𝐲 𝐢𝐬 𝐢𝐭 𝐢𝐦𝐩𝐨𝐫𝐭𝐚𝐧𝐭?

I checked out various definitions and got together the best ones.

(Yes @herbigt and @ttorres play a part here!)

Furthermore, you will get 5 reasons why it is important!

https://twitter.com/KiwiDenny/status/1770344895401590959

@herbigt @ttorres Here is a great definition (and visual) by @herbigt

"Product Discovery is about the data-informed reduction of uncertainty in regards to problems worth solving and solutions worth building through a series of non-linear activities, conducted as a cross-functional team."

𝐏𝐫𝐞𝐬𝐞𝐧𝐭𝐢𝐧𝐠 𝐭𝐡𝐞 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐭𝐨 𝐄𝐧𝐠𝐢𝐧𝐞𝐞𝐫𝐬

This week I presented the 2024 Product Strategy for two of our products to the engineering teams.

Here is how I did it 🧵 For the meeting I had three goals.

Get a same understanding and alignment on:

1️⃣ How we contribute to business goals
2️⃣ What we want to achieve
3️⃣ How we want to achieve this

𝐖𝐡𝐚𝐭 𝐢𝐬 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐃𝐢𝐬𝐜𝐨𝐯𝐞𝐫𝐲 𝐚𝐧𝐝 𝐰𝐡𝐲 𝐢𝐬 𝐢𝐭 𝐢𝐦𝐩𝐨𝐫𝐭𝐚𝐧𝐭?

I checked out various definitions and got together the best ones.

(Yes @herbigt and @ttorres play a part here!)

Furthermore, you will get 5 reasons why it is important!

Let's start 🧵

https://twitter.com/51103286/status/1714173720825057605

@herbigt @ttorres Here is a great definition (and visual) by @herbigt

"Product Discovery is about the data-informed reduction of uncertainty in regards to problems worth solving and solutions worth building through a series of non-linear activities, conducted as a cross-functional team."

For Product Manager working on one product is quite a task, but overseeing multiple products is next level.

It can be quite a challenge to get all of this together.

A very helpful method for this is the Growth-Share-Matrix.

Let me explain this in a 🧵 𝗪𝗵𝗮𝘁 𝗶𝘀 𝗮 𝗚𝗿𝗼𝘄𝘁𝗵-𝗦𝗵𝗮𝗿𝗲-𝗠𝗮𝘁𝗿𝗶𝘅? It is a strategic tool that categorises products or business units based on market growth and share.

PMs can use this when they oversee multiple products (for example I'm currently responsible for three different products).

Technical Debt? Debugging? DevOps? CI/CD?

Sometimes our beloved engineers can fell in love with their technical language.

Let me help you to understand your partners in crime better.

Here are 14 words/phrases engineers use plus a Product Manager readable explanation 🧵 To make it explicit: pretty much every PM has been there. Not understanding the engineer, maybe too shy to ask for clarification. I can tell you: engineers are nice people! Ask them! They will help you and you earn trust by showing them you care.

Now some explanations 👇

What do a Product Manager and Rocky Balboa have in common?

Let's find out 👇 𝗗𝗲𝘁𝗲𝗿𝗺𝗶𝗻𝗮𝘁𝗶𝗼𝗻: Both a product manager and Rocky Balboa are highly determined individuals who are willing to go to great lengths to achieve their goals. They do not give up easily and are willing to put in the hard work required to succeed.

Five undeniable harsh truths about Product Management:

1️⃣ You can‘t please everyone
2️⃣ It‘s a high-pressure job
3️⃣ It‘s a thankless job
4️⃣ Failure is common
5️⃣ It can be isolating

Sounds bad. But it isn‘t. Let me tell you why 🧵 1️⃣ You can‘t please everyone

This understanding will help you develop good stakeholder management and communication skills. Get people early involved, follow up and explain your why behind every decision.

I love reading the book "The Lean Product Playbook" by @danolsen

I love listening to "Lenny's Podcast" hosted by @lennysan

Today I enjoyed both @LeanProdMeetup where @danolsen hosted @lennysan talking about "7 ways to increase your influence"

Key Takeaways 👇 First of all let's talk about the group @danolsen founded back in 2014! You can check out the group here: meetup.com/lean-product/

Storytelling is an incredible skill for Product Manager.

But many of the techniques are little known.

Let me guide you through 7 storytelling techniques with definitions and tangible examples 👇
(You will love number 4 and 7!) The 𝗛𝗲𝗿𝗼𝗲𝘀 𝗝𝗼𝘂𝗿𝗻𝗲𝘆 is a common narrative structure in myths, legends, and epic stories. The protagonist embarks on a quest or adventure, overcomes obstacles and challenges, and ultimately achieves a goal.