Twitter wasn’t built, it was stolen.

Noah Glass started the company.
Jack Dorsey had the vision.
Evan Williams had the money.

But only two became billionaires.

Here’s how Twitter’s real creator was erased from history: It all started in 2005.

Noah Glass built a startup called Odeo.
It was supposed to be the home of podcasting.

The problem?

Apple killed the business overnight by integrating podcasts into iTunes.

Odeo was dead before it even had a chance.

Pepsi launched an ad they thought would go viral.

It did, but for all the wrong reasons.

Within 24 hours, they were forced to apologize and remove it from the internet.

Here’s the story behind the ad they don’t want you to see: 🧵 It was 2017.

Pepsi wanted to create a “feel-good” ad that captured youth activism and unity.

They hired Kendall Jenner.

The plan: A stylish, modern protest scene with an uplifting message.

Instead, they created one of the biggest marketing disasters ever.

Burger King thought they had a brilliant marketing idea.

But then the tweet backfired, big time.

Five words sparked outrage across the internet.

Hours later, they rushed to delete it.

What went so wrong?

Here’s the story: 🧵 It was March 8, 2021: International Women’s Day.

Burger King UK decided to make a statement.

They tweeted just five words:

“Women belong in the kitchen.”

Elon Musk exposed the biggest lie in marketing:

“You need ads to scale.”

Tesla has sold millions of cars without spending a penny on “ads” …

Here’s how Musk made Tesla a $800B brand without buying a single ad: 🧵 Tesla’s secret? The product is the advertisement.

Every Tesla on the road is a rolling billboard.

Sleek design. Cutting-edge tech. Instant acceleration.

No flashy campaigns. Just cars people can’t stop talking about.

It’s Apple’s playbook—but for cars.

In 1821, a homeless teenager with no money, no food, and no education made a bold decision:

He walked 225 miles to Paris to chase his dream.

200 years later, that dream is worth $30 billion.

This is the untold story of how Louis Vuitton built the world’s no.1 luxury brand 🧵 1821, Anchay, France.

Louis Vuitton was born into a struggling farming family.

His days were spent working on the fields, backbreaking labor from dawn to dusk.

His village had no electricity, no running water, and no opportunities.

Life was hard.

Gary V says Google search is dead in 7 years.

He turned a $3M family biz into a $60M juggernaut using just social media.

9 marketing strategies he swears by for 2025 (you can steal them all): 1. The shift from Google to Social

Gary says Google search is dead within 7 years.

The culprit, he says, is AI and social platforms that are becoming the dominant attention engines.

Lesson: Get on social media now, or your business will vanish into irrelevance.

In January 2023, Elon told the world his boldest plan:

An economy on Mars…

Powered by every one of his companies.

It sounds impossible.

But Musk’s strategy could change everything—and here’s how 🧵 Musk’s Mars plan is genius, not just because of its ambition…

… but because of how it ties together marketing and business strategy across his companies.

SpaceX, Tesla, The Boring Company, and Neuralink aren’t just separate ventures.

They’re pieces of one massive ecosystem.

In 1995, Pepsi accidentally promised to buy enough soda to trade for a fighter jet.

One business student took them seriously—and sued them for $23 million.

Here’s how Pepsi’s campaign became one history’s worst marketing disasters: Pepsi’s promotion was simple:

Collect Pepsi Points printed on soda packaging.

Redeem them for prizes like T-shirts, hats, and jackets.

But the campaign’s TV commercial featured one prize that was... different.

A Harrier Jet.

Price: 7,000,000 Pepsi Points.

This is Dan Kennedy.

He’s the marketer Fortune 500 companies call when they’re in trouble.

He charges $18,800/day and has made countless businesses millions.

Here are his timeless strategies for guaranteed results: 🧵 Dan Kennedy was born in Ohio, on 1954.

He dropped out of college and worked door-to-door sales.

That’s where he learned persuasion—an essential skill for his future marketing empire.

It’s this skill that made him the go-to guy for Fortune 500 companies.

In 2010, design software was a mess.

Businesses needed 5+ tools for 1 project.

Costs were high. Learning curves were steep.

Until one founder built a solution that would reach 25M+ users without raising a dollar…

Here’s the full story: Payman didn’t start with a vision for Visme.

In the late 2000s, he ran a web agency and faced a challenge: needing multiple tools to complete one task.

He wanted a simpler way to create animations and designs without juggling software.

So, Visme was born.

The brutal truth about B2B marketing:

- Most companies waste money on tactics that don't work
- 81% focus on wrong metrics
- 93% make the same 3 mistakes

Here's what actually drives results🧵 The biggest mistake? Your message.

Finding the right marketing message is like finding the juiciest carrot to dangle in front of your target audience.

Most B2B companies just list features.

Here’s why that’s killing your growth:

Everyone knows Gary Vee.

Early investor in Facebook, Twitter and Slack. Prolific marketing guru.

But did you hear his most recent comment?

“Google search will be dead in 7 years.”

Here are Gary’s 5 predictions on the future of online marketing (& why you should care): Gary just released a keynote speech on his YT channel where he breaks down his content strategy for 2025.

The insights were intriguing.

Here are the best ones:

I used to think the most successful marketers were:

Gary Vee, Russell Brunson, and Grant Cardone.

But then I discovered Loral Langemeier, who's quietly built a $200M+ empire by doing the exact opposite of those “name brand” influencer.

Here's her forgotten story and crucial insights: Before becoming the “Millionaire Maker,” Loral Langemeier was a Chevron employee.

But she discovered something wild:

While others were grinding on traditional marketing strategies, the popular were playing a completely different game.

Here’s what she learned: 🧵

This actor has crippling anxiety.

Yet at 47, Ryan Reynolds built a larger empire than most A-list stars.

Here's how he turned his biggest weakness into a $1B superpower: Most people don’t know this:

Ryan Reynolds has crippling anxiety.

But instead of hiding it, he turned it into his superpower.

He used his nervous energy to obsess over every marketing detail until it’s perfect.

I used to think marketing was all about logic.

Then I came across Rory Sutherland’s mind-bending ideas on consumer psychology.

He asks a single question that can reveal why most marketing campaigns fail.

Here’s what it is, and how you can use it: Rory Sutherland is one of the most original minds in marketing today.

Not only is he the vice chairman of Ogilvy UK, but he’s also the author of Alchemy.

He challenges everything we think we know about marketing.

A thread on his never before known takes:

You won't believe me

But I'm able to do 10 hours of marketing work in just 1 hour because I've perfected 25 epic AI marketing prompts

Here are all 25 I use every week:

(Bookmark this) 1/ Social Ads Prompt

“Generate a highly engaging social media ad for a [product/service] targeted at [specific audience], highlighting the key benefits of [feature 1, feature 2, feature 3].

Use a persuasive tone and call-to-action that encourages [desired action, e.g., 'sign up', 'buy now'] with a focus on building trust and urgency.

Ad should be optimized for [platform: Facebook/Instagram/TikTok] and follow the best practices for [image/video/text balance].”

The man who changed the networking paradox

Naval Ravikant.

He was an early investor in Uber, Twitter, and Notion.

And he just said, “Networking is overrated. Become a person of value.”

3 philosophies on networking (and why you should care): Before Naval was an entrepreneur, he was washing dishes in a cafeteria.

An unknown immigrant kid in New York with no connections.

So how did he go from an unknown to an investor in 200 companies?

It wasn’t through networking events—it was through value creation.

I’d bet my house that Justin Welsh will be remembered as one of the greatest solopreneurs of our time.

Not because he boasts $10M in revenue from a one-person operation.

But because he uncovered straightforward money-making marketing strategies that blew my mind. Before he was a solopreneur, Justin Welsh was a high-flying executive.

The stress of endless growth targets and startup hustle culture eventually broke him.

Screaming, crying, hallucinating—it all ended in a panic attack in 2018.

That was the wake-up call.

Justin Welsh took that moment and turned it into something new—a lifestyle he could actually love.

Philip Kotler rewrote the rules of modern marketing.

His genius has transformed giants like GE, AT&T, and Bank of America.

Let’s break down his pivotal concept for the future of marketing: Kotler is the man who wrote Marketing Management - what experts consider to be the bible of the marketing world.

For over 60 years, his strategies have driven the growth of Fortune 500 companies.

Brands pay him $188,000/day

He’s The Godfather of Direct Marketing:

Dan Kennedy.

Here’s what he says about building a high-profit business: First, who’s Dan Kennedy?

He’s the direct response marketer behind countless multi-million dollar companies.

His approach?

10 no-nonsense principles that drive massive growth and profitability.

The QUEEN of email marketing:

Amy Porterfield.

She built a $100 million business using her email list.

Here are 5 of her strategies you can use to build a stronger email list:👇🧵 1. Lead Magnets

Offer something valuable—freebies, guides, or templates.

This builds your list *fast* and turns curious visitors into subscribers.

The key? Make sure it’s *irresistible.*