Goodo Studios shoots and edits all videos with actors in-person.

This is more complicated but results in better ads.

In 4 months, I have:

Worked with 20+ actors
Booked 15 spaces
Produced over 150 videos

Here is EVERY tool we use and the EXACT workflow: 1. Hiring Talent

📌Get a description of the actors needed.

📌Go on @Backstage and create the production. Sometimes we use people we know in Seattle or have use other talent networks, but this is the best.

📌We use the talent search on Backstage to invite people to the project.

I'm tired of sub $ 5 million in rev brands losing money on getting bad UGC.

Creative is important, but BAD creative can kill your business.

Here is a basic system to create your own ads, save money, and scale your ads account: I run @GoodoStudios, and I am telling you to NOT work with us unless you have done your own ads first.

We are a premium, so use this DIY system first.

Most TikTok advice is WRONG.

We had one video do over 400k views, and it BROKE every "rule."

Here's the TRUTH about TikTok since most of it is false. Here is the video in all its glory.

Video Views: 421K
Likes: 37.9K
Comments: 108
Saves: 6297
Shares: 908
New Followers: 3050

Want to learn about influencer marketing?

@bhoos of @outloudgroup gave a masterclass on how to start and scale your influencer program.

Check out the latest episode of How to Market Your DTC Brand Podcast!

goodostudios.com/podcast-episod… In this episode, we discuss:

>Common misconceptions of influencer marketing

>How to start and scale your influencer program

>How to track the effectiveness of your influencer marketing

Most companies don't have a content problem.

They have a brand problem.

Stop looking for quick fixes or short-term gains.

Here are 5 principles to build you brand. 1. Storytelling

Ad spend means nothing without storytelling.

People reference @donaldmiller but never implement storytelling.

Don't focus on one video telling a story.

Think about how every email, word, video, and marketing tell your story collectively.

I audited 100+ DTC brands' social media in 2021.

They all had similar failures with content creation.

Level up your organic content in 2022 with these 10 principles. 1. Use education

No one knows your product as well as you, so educate them.

You need to consistently teach people how your product can help their life.

Cute photos only go so far.

Find ways to talk about product features or do a series where you bring in experts.

Lots of ads suck.

These 11 ads don't suck.

Here is a weekly roundup of ad inspiration: 1. @cometeer

Melting coffee is a thumb stopper!

Showing = selling