Interested in what makes something or someone remarkable. This is #purplecow theory.
Me? 1st time founder figuring it out. CEO @warmlyai. xProduct @Google
Jun 28, 2021 • 15 tweets • 8 min read
1/CEO @nrmehta built a 1.1B🦄 co. by creating a new category - Customer Success
I asked Nick how he made CS the new differentiator in our businesses👇
2/Purple Cow #20 🟣🐮 (a weekly thread I write on what makes something unique or remarkable) goes to Nick Mehta, CEO at Gainsight.
He's what I call a "category creator" (type #4) #purplecow. @nrmehta pioneered the customer success biz model.
Jun 15, 2021 • 17 tweets • 8 min read
1/Purple Cow 🟣🐮#18: Before it’s $3.2B acq. @reinpk tried to kill his startup @segment as fast as possible 😳
After 2 failed pivots, Peter's move to destroy their next idea sent them unicorn 🦄 bound.
He told me how he found PMF by trying to kill ideas, not find them👇
2/The conventional wisdom for startups struggling to find product-market fit is to keep iterating🛠
More lines of code & product features eventually equates to customer adoption.
This is also what @reinpk & @segment also thought. It didn’t work.
