Ryan O'Hara Profile picture
Replacing cold prospecting @ThePitchfire, Helper of Sales People, Marketing Stuntman, NFL Fan (Patriots), 5 Time Corgi Owner.
Nov 6, 2021 24 tweets 4 min read
Some weekend tips/ thoughts about outbound prospecting… a thread… some things we’ve seen @leadiq

1. Average cold email replies rates dipped below 1% for the first time in 2021. Prospects are learning to tune us out. 2. Cold call connect rates dipped below 3%. If you ask people… even ones that work in sales, how often they answer a cell phone from a number they don’t know…it’s extremely low. Desk phones and work numbers are no longer plugged in or setup, especially in SaaS. Dialers say 3%.