The secret to success in e-commerce?

ADVANTAGE

i.e. Doing 1 or 2 key things BETTER than everyone else

There’s a ton of ways to do this

Let’s break down some examples ↓ OFFER

One of the simplest advantages is just having a better offer

Lower price, more value, better deal, etc. than competitors

If ppl are used to paying $50 for 1 and you can offer $40 for 2?

Hard to lose

PROFIT MARGINS IN E-COMMERCE

Margins are incredibly important in ecom and very few fully understand them

Here’s everything you need to know about e-commerce profit margins

THREAD There’s 2 types of margins. Gross margin and net margin

Gross margin = margin on the product alone

Net margin = margin on everything (i.e. total profit)

Coming up with STRONG marketing angles

This is one of the most important yet least understood skills in all of e-commerce…

Here’s how it works

THREAD Marketing angle = the overarching theme behind your ad

The big idea, the pull, the sex appeal, the #1 reason someone should pay attention and buy your product

How I found my first $1,000,000+ e-commerce product

This is a simple formula anyone can follow

THREAD Some of you might know my first big winner was Apple Watch straps

Not your typical "winning product"

But in 2018 it went on to generate me over $1.5M in sales

Here's how I found it ↓

THREAD: How to VALIDATE ideas

Before you start a business you need to figure out if your idea is actually good or not

This is the first and most crucial step in any business

Here’s how to do it ↓ Validating ideas = determining if anyone actually wants what you’re trying to sell (before spending months building out the entire business)

Think of it as a demand test

It’s not perfect, but following this weird “points” system is about the closest you can get to guaranteeing your success in business

How to make your success INEVITABLE

THREAD People think success is a mystery. It’s not. Simply put success is the result of consistent effort compounded over time

This is (in my opinion) the single most important concept to understand if you want succeed in business

Want to increase your store’s conversion rate? Make your product page SKIMMABLE

This is a small change that can make a huge difference

THREAD In ecom no one’s reading every word on your product page. 95% of the time they’re SKIMMING, which means your page should be structured to reflect that

The best kept secret in e-commerce? Products with BUILT-IN demand

I accidentally discovered this in 2018 and it completely changed the way I find products to sell (not to mention generated me over $1M+ in sales)

Forget “winning products” — this is way easier

THREAD This is a method for finding products to sell with e-commerce / dropshipping

The basic concept is instead of selling any random product, you sell a product that “piggybacks” off an existing (often expensive) product that’s ALREADY popular

MY 30 DAY CHALLENGE FOR YOU.

Thread/ This is a condensed version of the email I sent to my list this morning sign up link is in my bio if you want to get my daily emails

ENJOY. THE FUCKING. PROCESS.

~ A Thread ~ This is an excerpt from a paid product we'll be launching soon but felt it was important enough to release for free

Start of excerpt:

Gonna go on a walk downtown to check out the protests, what should I wear so I look the least white possible? Cowboy boots are definitely out and I can’t find my Jordan’s Welp nothing exciting to report yet just a bunch of ppl standing around chanting and blocking the road occasionally

Drone coming out tonight tho will report back

Testing out a new IG story ad with the Poll option

Saw one the other day and it was killer

Shooting for 7% unique CTR

Will post updates Update: was supposed to launch last night, still in review

Fuckin zucc

One of the many perks of being apart of the @BlueOceanEcomm B.O.S.S. Builder family:

Direct access to me and Scotty + all our resources and connections

Guy needed a video editor

Immediately hooked him up with mine

Prosper together 🐬🔥 AND the dude just made his first sale TWO WEEKS after joining the program

Nuts

blueoceanecommerce.com/boss-builder

Most ecom guys are just as annoying as fit tea pyramid scheme girls And probably make less money than your average chick hucking Arbonne products on instagram

WINNING PRODUCT THREAD

The other day I found a product that's doing 100s of orders per day

In this thread I'm gonna break down what it is, how I found it, why it's good, and actionable steps I'd take to start making $$ with it now

Follow along 👇

(RT to spread the KNAWLEDGE) The way I found this product was doing a random search on Facebook for the popular call-to-action

"Get Yours Now"

facebook.com/search/top/?q=…

Actionable advice:

The longer your website takes to load, the LOWER your conversion rate will be. Every additional tenth of a second of load time = LESS money in your pocket

Here's a FAT thread on how to optimize your website load speed: First, go to tools.pingdom.com

Enter your site and check the load speed

Under 2 seconds:
You're probably good, ignore the rest of this thread

Over 2 seconds:
You're losing sales for the dumbest reason ever

Here's how to fix it 👇

Next time you leave your house, look around

See all that random shit?

Door handles
Smoke alarms
Parking cones
Toilet paper holders
Etc

Every single one of those things, someone somewhere had an idea, started a company, and started SELLING

Money’s everywhere

Hustler mindset I was literally just walking thru my parking deck, saw these yellow things and thought

I wonder who made money off this?

Who sold these to the company that built this parking deck?

Someone’s probably a millionaire off these little yellow polls

Crazy

January 2018:
College drop out, pizza delivery boy, less than $1k to my name

February 2018:
Made my first sale online

March 2018:
Figured out more sales = more freedom

April 2018:
Made more sales, obtained freedom

May 2018:
Packed my bags for New Zealand I was supposed to be "normal"

Go to college

Get a job

Work 9-5

E-Commerce allowed me to skip all that

In 5 months I went from dead broke to total freedom

Moved out, traveled the world, used my money from ecom as a tool to experience life

This is what people don’t understand

They won’t start online business bc “Passion” “bigger vision” “impact”

Let me ask you this

What’s a better tool to do ALL those things than making $300k/yr working 10 hrs/week 100% locationally free?

NOTHING

https://twitter.com/btcgrasshopper/status/1120146958503383041

People who say shit like this are making excuses

Emotionally Justifying why they haven’t started

Deep down they know online business would allow them the $$, TIME, and freedom to pursue their dreams

But they’re too scared

So they conjure this bullshit up

Cognitive dissonance

~THREAD~

How to make thousands of dollars per month WRITING EMAILS

EMAILS PEOPLE

U can make a living writing fuckin emails

Here's how 👇 Email marketing is
(1) One of the highest ROI marketing activities in the world
(2) One of the easiest things learn as a beginner

This makes it IDEAL for the broke beginner who doesn't know where to start

"Nate how do I sell a water bottle?"

Find hungry market
-Fit girls

Find what they value in their identity
-Looking and being healthy
-Feeling superior to less fit people

Associate water bottle with this identity
-"The hydration method used by world class fitness models"

$$$ Do market research, find out where they hang out online
-Instagram

Find out who they follow on IG
-Other fit girls
-Workout "inspo" accounts

Connect your offer with their attention
-Run shoutouts on these pages

$$$