Daniel Herrold Profile picture
Account for Daniel Herrold at @Northmarq (fmrly Stan Johnson Co.) - focusing on sale leaseback & net lease transactions across US. #CRE
Jan 30, 2023 6 tweets 2 min read
I’ve seen a number of posts about cold calling. Some of these numbers astound me what people are doing. Kudos to them!

I’ve seen that the average cold call is 5-7 minutes long. And that overall conversion rates are 2%. #cre No doubt cold calling is a critical success factor early in your career. It’s hard to convert when you’re green in the biz, but there are a lot of ancillary skillets & benefits you gain while doing it.
Jan 28, 2023 5 tweets 1 min read
In many (not all) cases, my team gets challenged on our price recommendations in our BOVs.

This was commonplace over the last 5 years where we were literally chasing cap rates as they were rapidly falling.

And in many cases, I accepted those assignments. Why?…. Because predicting the market was hard! Lots of irrational pricing. And why not have another “lure” in the water which gives me a higher prob of catching a fish?

I’d wager 50% of the time when I yielded to the clients pricing, we had success. The market ended up surprising me