James Reynolds Profile picture
Founder/CIO @tenebristglobal, finding non-traditional public markets growth opportunities. Prev: Head of Investment Research @shawspring. Learning.
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Feb 7, 2022 5 tweets 2 min read
Big thanks to @GSpier for having me in Klosters @VALUExZH. Had an awesome time meeting some great folks.

We presented Progyny $PGNY, one of our top holdings. Here's our brief thesis deck from the conference.
Apr 16, 2021 13 tweets 7 min read
Anyone else following the mayhem in the US spiked seltzer market?

Few days ago White Claw announced "Surge," an 8% ABV SKU and much more than a simple line extension.

Let's discuss the innovation & rivalries *brewing* $SAM $ABI $DEO

thrillist.com/news/nation/wh… Setup: Americans are looking for flavored, low-cal, gluten free, convenient alcoholic drinks. Just like they are in regular drinks.

The spiked seltzer phenomenon is simply an extension of the Millennial obsession with soda water (cc: @lacroixwater)
Nov 6, 2020 4 tweets 2 min read
Will be interesting to see how luxury auto OEMs balance optimizing surface area/drag/range vs aesthetic design.

@Porsche Taycan (0.22 drag coefficient) clearly worse aesthetics than the 911 (0.33). Porsche Taycan super deep dive

jalopnik.com/an-extremely-d…
Sep 16, 2020 9 tweets 5 min read
The @Opendoor SPAC has me thinking about real estate as an ecommerce category and why its worse than other online verticals like fashion, electronics, and auto.

The key is centralized warehousing & inventory.

businesswire.com/news/home/2020… Nationally centralized ecommerce companies like @Carvana, @Wayfair, & @amazon move supplier inventory to the middle of the US population.

They take the 200+ local brick and mortar markets, and create one consolidated US ecommerce market.
Aug 27, 2020 9 tweets 6 min read
Warby Parker, arguably the most successful D2C business, is unsurprisingly raising money again.

Why is this unsurprising? Because pure D2C is inherently a bad business.

techcrunch.com/2020/08/27/war… In ecommerce, you need to continuously improve the breadth/depth of your product offering to attract new customers and maintain a product lead. This is the antithesis of D2C, generally only offering a few products.

For example, Casper has a grand total of...3 mattresses!