Seeing a massive widespread problem - hiring a sales guy WAY too early
This is a symptom of having a weak/non-existent inbound lead generation process
Here's the problem...
Having a weak/non-existent inbound lead generation process is the root of the problem
Guys are closing at 10-20% wasting A LOT of time, hours of their life on calls that should have never gotten through in the first place
So they think they solution is to "hire a closer"
Sep 17, 2022 • 15 tweets • 3 min read
Stop booking unqualified leads (thread)
Use a double filtration system 👇🏼
Unless you've worked full-time in sales for a few years, you're probably not a stone cold closer
That's totally fine,
Point of bringing that up is - you shouldn't be booking calls with unqualified people thinking your going to magically say something to close the deal
Sep 16, 2022 • 5 tweets • 1 min read
"give free value" is a long-term play to make future sales easier
If it's required to make a sale....I got bad news for you
Your offer is not compelling enough to stand on it's own - you're just building social capital and cashing it in via reciprocity in cycles
What business 'gives free value'?
They don't until you pay them - the value begins AFTER the sale
Do restaurants give you free stuff to get you in?
Does coke give free drinks?
Do airlines give free flights?
Do apartments give you free housing?
NO, they make a good product
Sep 14, 2022 • 8 tweets • 2 min read
"Get X...guaranteed"
"Get X or you don't pay!"
That's the signal. The race to the bottom has begun.
Many names you see making a few bucks now will be gone and forgotten next year (THREAD)
It's not that guarantees are bad, however they are signaling a much larger problem
Guys are running the exact same copy paste offers
Playing the commodity game
What do guys playing the commodity game do to stand out?....
Aug 19, 2022 • 11 tweets • 2 min read
How to sell anything with irrational angles (thread)
Here's the problem...
I'd sit in my chair to get some work done, but I always had to get up after 20 minutes because my back would start hurting
This led to picking up a REALLY bad habit
Aug 18, 2022 • 9 tweets • 3 min read
It's MUCH easier to help someone putt better than it is to teach them golf from scratch
For beginners you must deliver everything, for the intermediates they only require something (THREAD)
The easiest customer avatar to convert are one's already on the green
They're already playing the game, they have skin in the game, they know they have a problem, they know solutions exist
They just need the right offer presented to them
It's a tap in
Jul 28, 2022 • 9 tweets • 2 min read
Disqualifying - a framework for sales & life (thread)
Doing or saying things that push people away
....and if they still stick around after it, then you know there's something there
To paint this in a crystal clear way let's first look at a sales examples
Jun 23, 2022 • 8 tweets • 2 min read
📗 How to rapidly improve your articulation, voice, wit, and communication
A simple 2 part exercise (thread)
Step 1) Read a book aloud for 5-10 minutes
From an author you respect who writes well
You'll likely want to go longer after you start, feel free to do so
Speak louder than you normally would to increase your baseline range & projection
May 19, 2022 • 9 tweets • 2 min read
*Thread* - Immersion periods to establish working competence
Going from no results to results fast
Like a plane taking off from the runway, it takes a lot of energy and force to get off the ground
To achieve escape velocity and liftoff
Going from no results to results follows a similar law
Oct 9, 2021 • 13 tweets • 3 min read
*Thread* - Failure is not an option
How to leverage the most powerful forces in human nature to 'force' you to win
If you fail it's because you're allowed to fail
It's because there's an out
There is a choice you are allowed to make at any moment to surrender
By simply tweaking your positioning you can leverage the most powerful human forces to ensure you achieve your objective
Sep 28, 2021 • 12 tweets • 2 min read
I got to 100,000 followers, but I was broke
I quit, then started working for guys with 2-5k followers doing $100k/months
I learned the business side & combined it with my content skill to create a new way
Here's what I learned... (THREAD)
🔹Think with a cold traffic mindset
a personal brand/theme page is not a business model, it's a lead generation system
Both your content & what you're selling should be so clear even cold traffic seeing that message as an ad would convert on it
Sep 21, 2021 • 10 tweets • 2 min read
Agencies, freelancers, and sales legends
Here's how to 20x your price (and do 90% less work)
Just do this ⬇️
Your current offer is a DFY (done for you service)
You get assigned a client and use your skill to deliver a result for them
With the EXACT skill you already have, you can re-package your offer to 20x your price
..and do 90% less work
Sep 13, 2021 • 24 tweets • 5 min read
🔄 The Replacement Method (THREAD)
Take the $20-60/day you waste on bad habits
and use it to assemble a $5-40k/mo income machine (in 24-72 hours)
The more shots you take, the more points you score
You can leverage technology to take shots for you
No more relying on willpower, time, energy, or feeling like it
Take the $20-60/day that was already going down the drain
and use it to fuel a machine that takes shots for you
Sep 11, 2021 • 5 tweets • 1 min read
The MOST EFFECTIVE way to sell (in 4 tweets)
(everyone ignores their biggest asset)
Most effective way to sell is 1:1 in person, DM, or on the phone
It’s difficult to scale 1:1, so companies make info products & sales pages
If you have no money, & tons of time…
Don’t follow methods for scaling if you’re starting
Your asset is your ability to still do 1:1
Aug 29, 2021 • 5 tweets • 1 min read
Money likes speed
Wealth likes patience
Money is the prerequisite to wealth
Speed is required to get money
IMMEDIATELY invest your time in action
IMMEDIATELY invest money you earn into acquisition
Acquiring - skills, customers (advertising), assets and experiences
When it comes to assets like crypto, stocks, real estate, etc
That comes later, cash immediately goes right back into advertising & acquiring skills
The ROI in yourself & business is faster than any asset
Soon after doing that cash flow coming will be in overflow, meaning...
Aug 24, 2021 • 4 tweets • 1 min read
Traditional systems fail by design
Soothing symptoms vs solving problems
There is no incentive for solving people's problems, in fact there's a consequence of losing customers
When a industry is rewarded to NOT solve problems, it will do what is rewarded
Technology can be leveraged to create win/win systems for all
Relying on morals & ethics alone is futile
Popularizing systems designed to reward & incentivize doing the right thing is how the game is won
Not complaining about the unethical & immoral
Aug 23, 2021 • 4 tweets • 1 min read
Doing nothing has problems & challenges
Doing something has problems & challenges
Might as well get paid to deal with problems and do something
Making a great living has problems & challenges
Dealing with critics & competitors
Dealing with difficult people
Dealing with people’s expectations & pressure to deliver
Aug 20, 2021 • 12 tweets • 2 min read
To the audience it's magic
To the magician it's a process
You will create win after win like magic if you know the process (thread)
Do you want to get results?
Or do you want to get results 'your way'?
Is 'your way' actually the thing blocking the way, getting in your own way?
This contrast is the difference between my biggest wins & failures 👇🏽
Aug 19, 2021 • 12 tweets • 3 min read
Alpha & Omega (thread)
Everything you do is already determined
How you start your day
How you end your day
The middle is just the reaction
When you set Point A and Point B in a GPS, the middle automatically appears to connect the points
Jul 24, 2021 • 13 tweets • 6 min read
*Thread* - Creativity
Why Kanye remade his entire album 48 hours before the show
We get good ideas in the shower and on vacation
There's a reason why this happens
When we step away from our projects
Everything we were working on has a chance to process in the subconscious
While immersed in the work we ride a wave or a train of thought
Jul 18, 2021 • 11 tweets • 2 min read
🌎 (thread) only main characters can read this
(non main characters will scroll past this - we've designed it that way to protect this message)
From: The Council of Main Character Development