Dean I am very interested in looking at what you are doing in Europe and what you plan to do in Africa. This is the kind of collaboration we are looking at - Chinelo Anohu: Snr. Director @AIFMarketPlace The intellectual right resides with the creative. Our job is to make sure that it is monetized. What we want to do at the AIF is drive the conversation around the investment protocols - Chinelo Anohu: Snr. Director @AIFMarketPlace

@benyeoma engages Dean Garfield VP Public Policy @netflix. he describes @netflix as the biggest investor in contents on the continent. Our mission is to entertain the world and we can’t achieve that mission without Africa. Africa has 1.2bn people with the youngest population in any region in the world and a strong story telling tradition. #AfricaSoftPowerSeries - Dean Garfield VP Public Policy @netflix

It’s now time for the plenum with our panelists - Chinelo Anohu: Snr. Director @AIFMarketPlace, H.E. Wamkele Mene: Sec. Gen @AfCFTA, Dean Garfield VP Public Policy @netflix with @benyeoma moderating. #AfricaSoftPowerSeries @thisislagos1 @NkiruBalonwu @obiasika Chinelo Anohu: Snr. Director @AIFMarketPlace speaks about the AIF and the work they do - We make sure the investments they are planning in Africa happen. At the market place which has taken place since 2018 we showcase what is happening. #AfricaSoftPowerSeries @thisislagos1

Benedict Oramah Pres. @Afreximbank speaks to Africa's Covid-19 fight and sourcing of vaccines "Africa must not become the Covid-19 continent. So we are working hard to provide vaccines. Covax is covering 20% of the population" - #AfricaSoftPowerSeries To meet the 60% target we must find a way to do it and this has seen overall collaboration with Africa CDC, The private sector, AfreximBank others - Benedict Oramah Pres. @Afreximbank #AfricaSoftPowerSeries

The creative industry can unify a continent. People are wearing the West African Ankara in Mozambique. The John Wayne movie Stage Coach introduced denim to the world thus making a strong cultural & fashion statement - Benedict Oramah: President @afreximbank #AfricaSoftPowerSeries What is lacking in our African movie industry is the capacity to produce good quality movies. We are supporting them and that support means forging partnerships with those in the diaspora - Benedict Oramah: President @afreximbank #AfricaSoftPowerSeries

@benyeoma sets the ball rollinhg with his intro - Last year AfreximBank set up a $500m fund to support the creative sector signaling the importance it attaches the creative sector. We will allow Prof Benedict Oramah to give us his insights #AfricaSoftPowerSeries Prof Oramah of @afreximbank's submission is concise and yet insightful: Rev from the creative industry was about $2.3trillion over the past few years. Africa accounted for about 1% #AfricaSoftPowerSeries

1. The emergence and ascension of Dr. Ngozi Okonjo Iweala, the first woman and first African leader of the WTO has raised Africa's global standing #AfricaSoftPowerSeries 2. This is significant especially at a time when the AfCFTA is offering significant transformative opportunities for the continent's economic growth #AfricaSoftPowerSeries.