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Privacy-first AI research tool with access to ChatGPT, Grok, Claude, Gemini and DeepSeek in one app. Try it at https://t.co/7C2QxQNem1 (by @pnegahdar and @trungtphan)
Dec 6 12 tweets 5 min read
In 2010, Time Warner CEO said Netflix ($9B market cap) wasn’t a threat, calling it “the Albanian army”.

In 2025, Warner Bros sold to Netflix ($425B) for $83B.

How‘d NFLX do it? One reason was overpaying for 10x talent as explained in a 2009 Culture deck.

Here are 9 key slides: Image 1/ Netflix competes in media and tech (knowledge work that requires creativity). High-performers in these fields can be 10x better than the average.

In a "procedural" field (manufacturing), the best may only be 2x better (industries that deal with atoms are naturally capped). Image