What is the Imprint Name and How to choose one?

Choosing the right imprint name for your book can be a daunting task. There are so many factors to consider, from the overall theme of your book to the target audience you’re trying to reach. #bookpublishing An imprint of a publisher is a trade name under which a work is published. A single publishing company may have multiple imprints, often using the different names in different markets.