🚀 Want to validate your startup ideas? Interview potential customers.

You might think "duhh". But many entrepreneurs actually suck at it.

Understanding the needs and pains of customers is key to building a successful business.

Here's how to ace customer interviews👇 (1/5) 2/5 🎯 Focus on their problem, not your product.

The "job to be done" is what your customer hopes to achieve.

Dig deep into this with direct interaction. Don't assume, ask!

Just had a great introduction call with @thevirgilbrew 🙌

I asked him: "How do you overcome imposter syndrome?"

He told me a story about "crying later", inspired by his kettlebell teacher. Here's what he said 👇 Virgil had a kettlebell teacher because he owned a gym but had no trainer. So he was learning to be a trainer.

One of the things he had to do was swinging a 25kg kettlebell X amount of times, and was struggling to convince himself he could.

His trainer then said:

Just over 6 months ago, I launched my course @nocodemvp. This is where I’m currently at:

😃 200 members (just 2 refunds)
📊 28k visitors
💰 Revenue: ~$33k | ~$5.5k/month

Challenges:
☑️ Conversion
☑️ Optimal pricing
☑️ Audience building

Thread👇 My main goal for creating this course was two-fold:

🧠 Taking everything I've been advocating, researching, and practicing for the past 8 years, out of my head, and into a product.

Doing this has given me LOTS of clarity in my thinking + new skills like video editing

I ❤️ questions like this on @IndieHackers: "Barely Technical, Have an Idea, What Next?"

Discussion: indiehackers.com/forum/barely-t…

My answer 👇 Am I a radical "No Code" evangelist? 😅

Honestly, I really think you can do so much at the start of developing an idea, without making anything! Or, if you know how to use "No Code tools", you can whip up something in < 1 day.