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Jan 5, 2023 • 5 tweets • 1 min read
Within a few months, Nate Shalev was able to grow their LinkedIn presence from 1,000 followers to 10,000. So, how did this all happen?
They built their platform mostly by being themselves.
Here are the pillars that guide Nate’s content strategy:
❇️ Focus on stories that tie to the bigger picture
Nate has found that when advice is rooted in storytelling, the posts have so much more impact.
Professionals are people and people connect to stories. They'll see themselves in the moments you're describing & connect with them.
Jan 4, 2023 • 15 tweets • 5 min read
Have you tried using AI to support your content creation?
AI has the potential to support content creators at every stage of the content creation process.
Here are 6 ways in which AI is already supporting content creation and which tools are leading the charge 👇
Dec 22, 2022 • 12 tweets • 4 min read
Here's a collection of unmissable marketing threads from 2022.
You'll want to bookmark this one.
Let's dive in... 👇
1. Copywriting tips that will 10x your results from @heykahn
Our guide to growing a bigger, more engaged audience for your business on Instagram 🧵👇
1/ Optimize your bio.
Make the most of those 150 characters. Your Instagram bio tells potential followers who you are, what you’re about, and what action you hope people will take after visiting your profile. Here's an example from @Cool_Stays 👇
Nov 12, 2020 • 6 tweets • 2 min read
Are you still using level-one metrics to measure your Instagram marketing performance? 🤔
If you’re comparing your follower count to a celebrity influencer’s, your account will likely seem unimpressive—and that comparison won’t help you improve your own content.
Calculating level-two performance metrics is all about using your own data as the benchmark so you can pinpoint what your audience loves (and what they scroll right by).
There are three general types of level-two performance metrics:
Sep 14, 2018 • 6 tweets • 3 min read
To give your marketing meaning, start with your mission.
A thread 👇
The greatest marketing campaigns are the ones that connect with us, inspire action and leave a lasting impact. @CaseyNeistat and @Nike's Make It Count, @Airbnb's Belong Anywhere, and @patagonia's Fighting for Public Lands.