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Kyle Chayka Profile picture
Kyle Chayka
@chaykak
staff writer @newyorker; second book, FILTERWORLD: How Algorithms Flattened Culture, coming @doubleday January 2024; newsletter: https://t.co/iELTxgVFJV
May 23 • 5 tweets • 1 min read
it's hard to overemphasize this: Google and OpenAI have no plan for how or why people will generate *new, correct information* in the age of generative AI search search clickthroughs will plummet, ads will be sold on generated answers, and media licensing fees for AI models can't sustain enough new journalism to fuel the tech companies' own products
Nov 17, 2023 • 10 tweets • 2 min read
using this dying platform to talk to the remaining media biz people: the only things successful publications are going to concentrate on now are loyalty and habituation, subscriber benefits, making a consumer feel special & paid attention to it's the total opposite of platform distribution and targeted advertising. The Verge survey and new NYT products are pointing toward subscriber customization, gizmos, doodads, community features, Reddit gold, Discord chats — publications becoming the new social networks
Feb 1, 2023 • 4 tweets • 1 min read
I'll say again what I will doubtless be saying a million times in the coming years: Algorithmic feeds have pushed content creators to conform to the acceptable aesthetic and cultural average; A.I. generation will just automatically produce that average from the start And the average will entrench itself much faster because more content generation is happening, not just from "creators," but from any random user, who is probably less interesting or innovative even than an algorithmically popular creator
Jul 6, 2021 • 4 tweets • 1 min read
the new sally rooney really reminds me of james salter……..
Feb 5, 2021 • 4 tweets • 1 min read
can’t stop thinking about how life would be different if the pandemic hadn’t happened lol the pandemic does not make me feel like “the main character” as they say
Dec 31, 2020 • 9 tweets • 5 min read
Besides publishing my book, I did most of my writing this year for the @NewYorker website under Rachel Arons’s excellent editing (+ TNY’s great fact-checking and copy editing). A short thread: @NewYorker I reported a long feature about how COVID-19 is impacting the present and future of architecture, through a series of conversations with architects in the midst of the pandemic: newyorker.com/culture/dept-o…
Jun 18, 2020 • 5 tweets • 3 min read
I wrote this long reported essay for @newyorker on architecture during and after pandemic: from the legacy of modernism to redecorated apartments and improvised bacteria shields newyorker.com/culture/dept-o… @NewYorker The piece goes through domestic space, office space, and city space, talking to architects about what’s on their minds right now. As the Bauhaus architect Hannes Meyer wrote in 1926: "Each age demands its own form"
Jan 21, 2020 • 26 tweets • 13 min read
My first book, The Longing for Less: Living with Minimalism is on shelves today from @bloomsburypub! You can order it here: bloomsbury.com/us/the-longing… But I also wanted to do a thread of my favorite people & quotes from the book — @BloomsburyPub The book is about deconstructing the trendy minimalism of Instagram, Marie Kondo, etc, and getting back to more fundamental ideas that aren’t just about austere decorating and consuming less. Here are some of those figures: