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Code Computerlove
@computerlovers
We make breakthrough experiences that go beyond the expected.
Apr 28, 2022 • 5 tweets • 2 min read
Are you a copywriter or content designer sick of bad briefs?

Here are 3 steps to follow so you can improve your chances of producing effective content, and make the whole content creation process more efficient 🧵

(Free template below) 1. Get clear on the fundamentals.

Getting clear on audience needs and business goals (the reasons for creating your content), is always the best place to start.

• Why is this content important to the organisation?
• Why will users care?