Independence. A manifesto.

You saw the tweet. The one with the “hand made” vodka, the jackson family wines, and the ab inbev beer. Independent in which sense? Co-opting the work of others. When they can't steal it, they buy it. This is what economies of scale provides, deep pockets, or is it the other way around? Are “they” the problem. Short answer, yes, long answer, also yes, but there's more.

Little guys can be bad actors as well but their impact is diminished in proportion to their size.