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Dashun Wang Profile picture
Dashun Wang
@dashunwang
Associate Professor at Kellogg, Northwestern University
Jul 18, 2019 • 9 tweets • 4 min read
special delivery for #IC2S2 - our latest in Nature Human Behavior: nature.com/articles/s4156…

Five years in the making. Accompanied by my essay in @HarvardBiz: hbr.org/2019/07/how-ne…

Findings may be relevant to a range of scholars, CSS, diffusion, #ScienceOfScience thread [1/n] Diffusion processes impact broad aspects of human society. our knowledge is mainly limited to spreading in non-substitutive systems. Yet, many ideas, products and behaviors spread by substitution-to adopt a new one, agents often need to give up an existing one 2/