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Hodak is the president of Neuralink so, some assume "we" is referring to his business, I guess. But the job isn't to just rehash some dude's tweet -- it's to actually ask the Q.

The impetus for this study comes from an account of an Inuit man who refused to move from his settlement, deciding to stay on the ice. His family took all his tools away to compel him to leave. But he didn't.