Behaviour changes play a small but essential role in our new @IEA #NetZero2050Roadmap. Some may seem radical - and give only small cuts to emissions- but they're critical where other decarbonisation options are scarce. Here I'll unpack what they entail & why they're important... The #NetZero2050Roadmap involves a series of targeted behaviour changes (key ones below). Many of these changes generate co-benefits such as cleaner air; all are feasible with the right policies (and in some countries are starting to happen).