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Aaron McClendon Profile picture
Aaron McClendon
@faintflex
eir | @dvpfund | consumer, new media, & personality-driven startups
Jul 18, 2019 • 13 tweets • 8 min read
1/ Remember that term “Conversational Commerce” coined by @ChrisMessina in 2015 to describe the intersection between messaging apps and commerce? It’s a re-emerging trend.

Here's a thread of examples👇🏾👇🏾#convcomm

medium.com/chris-messina/… 2/ I’m sure there were some winners from peak chatbot era a few years ago, but it seemed like an overhyped tech trend where the builders focused on scale & VC dollars too quickly. Anyone else miss @Operator?

medium.com/@Operator/grow…
Oct 31, 2018 • 17 tweets • 16 min read
1/ THREAD: There's an entire economy of businesses that revolve around digital influencers, a $5-10B market by 2020. Here are the segments:
mediakix.com/2018/03/influe… 2/ Outsourced influencer merchandise & e-commerce platforms:
- @FanjoyCo, @Represent, @inkedbrands, @BravadoUSA (owned by @UMG), Instaco (mfger behind @jordynwoods fitness brand SECND NTURE)
instaco.com