Sports Editor at City A.M. in London. Views are my own.
Jul 31, 2021 • 7 tweets • 2 min read
Piece on Socios, the controversial ‘fan token’ app whose rapid growth has recently seen it add Arsenal and Inter Milan to a stable that includes Barcelona, Man City, PSG, Juve and teams from F1, NBA and IPL cityam.com/socios-the-blo…
Socios appeals to clubs because it offers a new revenue stream and a way of leveraging their global following: “My job is to monetise the 99% of fans who aren’t in the stadium,” says CEO Alexandre Dreyfus.