The Simplest Business Model Template

A 6 Question Business Plan: 1. Define the scope of the service.
What is included? What is not included?

2. Define the target market.
Who is the service for?

3. Define the delivery process.
How will the service be delivered?

Everyone wonders if Twitter has real value for B2B…

It absolutely does.

In 2022, we'll do $2,000,000+ from Twitter alone

Let’s break down how we do it so that you can too… In June, @jspujji had me go all in on @growthassistant (scalable talent for high growth companies)

Our Twitter Funnel Year To Date

640 Leads
267 Meetings
35 New Customers
$1.2MM+ ARR in new business

~30% of those leads come from 2 threads from @jspujji and @aschwags3

Productized Services are the fastest way to a 6 figure income for most solopreneurs, creators, and freelancers.

But few make millions.

These 7 Productized Services make $1,000,000+ every year 👇👇 1) GrowthAssistant by @aschwags3 and @jspujji

Markets are formed by systems that match supply and demand.

It’s the simplest form of business, and one of the easiest ways to build a consistent income on the side.

How to build a matching system that can generate you $1,000s/month and scale to $1,000,000s 👇👇 The first thing you need to do is identify a market without good matching systems.

For example, I know there’s high demand for creative thinkers with excellent English.

Many people outsource to SE Asia. But there’s a similar supply of talent in South Africa, Nigeria, and Kenya.

Last Week @ShaanVP said that he thought a Productized Service was the fastest/easiest way to reach $10K/month

As someone who’s built 3 to that level, I couldn’t agree more.

There are 4 stages of growing a productized service from 0->$100K/month 👇👇 Stage 1:Idea Validation

In this stage you want to answer 2 questions:

1) Can you make money (at least 30% profit) from this business?
2) Can you market/grow this business?

Then you pick a channel and grow. I love cold outreach (Email, Twitter, LinkedIn) to get started.

I asked 9 digital entrepreneurs doing over $1,000,000/yr what their favorite tools were...

1 just used email and Gdocs, but the rest had full stacks

Here are the only 8 you need to make it to at least $250K+🧵👇 1) @hypefury to schedule content on Twitter and LinkedIn.

This allows me to create 10/20/30 tweets at once and schedule them at times for optimal engagement.

Do you have many ideas but struggle to get started?

Follow this 5x5 framework to test and execute on your ideas at lightning speed.

(It saves me 100s of hours and at least $10,000 every year)
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Here’s how it works 👇👇👇 The 5 Steps

1) Develop the problem/hypothesis
2) Ask The 5 Questions to identify the first step
3) Use the first step to test the hypothesis
4) Optimize for performance
5) Start back at #1

Most people fail at getting what they want in life.

Yet the secrets are easily available in Robert Cialdini's book Influence.

To save you 20hrs reading, I summarized his 336-page book into a 2-min read.

These 7 principles will get you anything you want 👇👇 1. RECIPROCATION

The more you give, the more you receive

This principle is used in dozens of ways you don’t even realize. And even when you know it's being used on you, it’s very hard to ignore

Let's look at an example:

Kim Kardashian & Warren Buffet are Modern Industrialists.

Despite what appearances suggest, they’ve got a LOT in common.

This thread breaks down the major similarities of two people who couldn’t be more different so you can steal from their playbook and profit 👇🧵 Kim K (KK) and Warren Buffet (WB) used their unique advantages to become billionaires.

They…
• Personal advantages helped launch their careers
• Found a mentor with a $1,000,000+ playbook
• Built a following by grinding for years
• Transitioned from operators to investors

The average person spends 6+ hours per day on their phone

That’s 25% of your life!

To change habits you have to change your situation

3 steps to make your phone 90% less addictive in under 15min 👇🧵 Charge your phone in a separate room.

NOT your bedroom or bathroom! I use my office.

@nireyal recommended this in his book Indistractable.

It’s an instant habit shifter.

By keeping your phone away from your bed, you’ll sleep better and wake up faster.

A 30yr old incel introduced himself to me at the bar this weekend

How he ended up that way, and how you can avoid the same fate🧵👇 At first I thought he was hitting on me, but it turned out he was just awkward AF

He had grown up in a very conservative family in NYC, then moved overseas to his parent’s home country when they retired.

Came back to the US alone and settled in a small town as a factory worker.

I went from selling knock-off headphones out of my trunk to being a serial entrepreneur with multiple 6-figure businesses.

This 1 principle shifted my mindset and exploded my results🧵👇 1) Markets are formed by systems that match supply📈and demand📉together.

Become a matching system, and you'll always be part of the equation.

But how do you do that?

I’ve built multiple Twitter accounts to 100K+ for my clients.

Then I wrote a playbook based on 100,000,000+ impressions, and 9 months of research to do it myself.

Let's break down the Twitter Algorithm so you can grow your account as quickly as possible 🧵👇 1/ You have hidden metrics that define your profile's reach:

• Engaged Friends - 2 way engagement & follow back
• Engaged Followers - they engage with you
• Active Followers - friends + engaged followers
• Total Followers - on your profile
• Momentum - Needs a deep dive…

The 5 levels of business that everyone fits into:

1. Freelancer/Employee
2. Creator/Consultant
3. Influencer/Entrepreneur
4. Category Leader/Investor
5. Modern Industrialist

Most never make it past the 1st level.

Here’s how to break through each and unlock your dreams🧵👇 1. Freelancer/Employee

• Trades Time For Money
• Positioning based on skills or service
• Not yet focused on client outcomes or thought
• No specific positioning
• This is most FT employed folks too

To Level Up: Charge for value instead of time.

I asked 12 digital entrepreneurs doing over $1,000,000/yr what their favorite Chrome extension was...

2 didn't use any!!

Here are the other 10🧵👇 1/ @Loom for Recording Videos

Building is a long game.

Spending is a short one.

I don’t do amazing every year, but I save a lot and avoid losing money.

You can easily be in the the top 5% for income and top 1% for wealth.

Or the top .1% for income and only top 50% for wealth. Related to this - talk about your business, not about your total net worth or earnings.

Keep a cloak around your wealth. It’ll make people more real with you.

I’ve had friends risk kidnapping extortion because they flaunted their wealth…

Your 3 most important choices:

1) Who you spend time with
2) Where you live
3) What you do

Everything that happens to you stems from these 3 decisions.

Here’s how to think about them, choose correctly, and live a happy life 🧵👇 1/ Who you spend time with…

Can 10x your ability to handle stress, turn Sundays into hangover recovery or strategy sessions, and introduce you to your spouse or next boss.

You become more like the people you work/live/hang out with over time.

So choose them wisely.

Robert Cialdini is a PhD psychologist who spent decades studying sales and marketing.

He compiled his findings into a 336-page book called Influence.

I studied it for 400+ hours so you don’t have to.

Here are 7 persuasive principles that will get you anything you want in life: #1 - RECIPROCATION

The more you give, the more you receive.

This principle is used in dozens of ways you don’t even realize.

Use it to have a massive impact without convincing or conniving…

In 2015, I was making $60k a year and working 50+ hours a week.

In 2017, I grew to $600k+ a year and my hours fell to under 20 a week.

Here’s exactly how I did it (and how you can do it too) 🧵👇 When you're done with this thread, you’ll know how to:

• Pick out the perfect service to productize
• Map out your initial process
• Get your first 5 customers
• Scale to $20K/month

Let's start at the beginning…

This 5x5 framework will save you 100s of hours and $1000's every year.

5 steps + 5 questions to jump start any project🧵👇 What do you want to achieve?

1) Develop the problem/hypothesis
2) Ask the 5 Questions to identify the first step
3) Use the first step to test the hypothesis
4) Optimize for performance
5) Start back at #1

So what are the 5 Questions?

I’ve grown multiple Twitter accounts to over 100,000 followers for my clients.

Every time, I’ve used the same 4-step system for explosive audience growth.

Keep reading to steal it from me 🧵👇 Audience growth comes down to 4 factors:

1. Finding Superfans & Partners

2. A Niche You Can Dominate

3. Consistent Content Output

4. Clear Growth & Retention Channels

Audiences are made of people, so that's where we'll start...