Passive income is a scam.

If you want to quit your job, gurus will tell you "build passive income."

What they won't tell you is that it can take years to build. And most of their suggestions aren't really passive.

I use a LE/AP Money framework instead: LE/AP stands for Low-Effort/Aligned Purpose.

What the gurus never tell you is that everything is a trade-off

If you can make $10k for a few hours of work, it's worth doing even if you hate it.

If you only make $100, don't bother.

Writers read.

But most writing isn't worth your time.

Here are 10 books that every writer needs to read:

(And no, none of the usual BS books are on this list.) #1: Techniques of the Selling Writer, by Dwight V. Swain.

The undisputed master of writing craft books. This is a tremendous tour de force. It's focused on fiction, but writers of any kind will learn from Swain's focus on vivid description, storytelling and efficient production.

9 books every man must read at least twice.

(Atomic Habits is not one of them.) How many of these threads have you read with the same 10 books on them?

And they're all airport self-help books with no real value.

Well, people kept asking me what books are worth reading.

So here's the list.

21 hard quotes from famous writers that will teach you more than most $1,000 courses: Substitute 'damn' every time you're inclined to write 'very;' your editor will delete it and the writing will be just as it should be.

Mark Twain

If Twitter hasn't changed your life, you're using it wrong.

Follow these 10 accounts to fix that 👇 Save Your Sons

SYS is inspiring a generation of young men to be strong and brave and helping their parents raise them well.

Follow @SaveYourSons to be a better parent, and raise your sons well.

7 simple habits you can apply today to become a top 10% content creator: 1. Daily creation

Waiting for inspiration is a disaster. Instead, create every day. Look, a lot of it will be bad but that's okay. You can always improve it later (or scrap it). But how will you get enough ideas?

A 21 tweet writing masterclass that will teach you more than most $500 courses: Copy out great writers and study why they're great.

Rewrite it in your own words and see what the differences are.

27 sentences to 10x your writing in 2 minutes or less: Live a life worth writing about.

7 tips that will make you more persuasive than 93% of salesmen: Everybody hates pushy salesmen.

But it's not because they're persuasive.

It's because they're not persuasive enough...

True persuaders make the prospect glad to be sold to.

(Whether it's an idea or a product.)

And you can do it with nothing but words on a page.

But how?

Your English teacher ruined your writing

Here are 23 lies you need to unlearn right now: They told you writing doesn't make money.

But not only does writing help you in every area of life, you can make millions writing online. I make over $3k/mo as a side hustle and I'm just getting started.

19 skills that will make you a great writer: 1. Directness

Do not ramble. Some writers are in love with the sound of their own words and it's a slog to get through as a reader. You can do better. Get rid of filler and focus on saying what you need to in the most direct way.

20 truths that will hurt like crazy, but make you a better man: Nobody is coming to save you - it's on you.

I turned 30 today.

If you're still in your 20s, read this: Life gets better as you age, not worse.

Unless you're living it badly.

27 controversial sentences that will make you a better writer than a 4-year English degree: Delete "very" from your vocabulary

Everything you learned about writing was wrong

A thread on how I accidentally became a writer

And what you can learn from my story. Most writing advice is terrible.

Your English teacher? Wrong.

Your Twitter guru that told you your English teacher was wrong? Wrong.

It is making you less persuasive, less powerful and you're getting paid less than you should too.

But you don't have to stay that way.

Your English teacher screwed you.

Here are the 14 lies they told you that made you a bad writer: They told you writing doesn't make money.

But not only does writing help you in every area of life, you can make millions writing online. I make over $3k/mo as a side hustle and I'm just getting started.

7 steps to persuade people to act

Without being scammy, pushy or desperate: Everybody hates pushy salesmen.

But it's not because they're persuasive.

It's because they're not persuasive enough...

True persuaders make the prospect glad to be sold to.

(Whether it's an idea or a product.)

And you can do it with nothing but words on a page.

But how?

18 skills that will make you the world’s best writer.

(This is how to write something that doesn't suck.) 1. Directness

Do not ramble. Some writers are in love with the sound of their own words and it's a slog to get through as a reader. You can do better. Get rid of filler and focus on saying what you need to in the most direct way.

The Algo doesn't hate you.

You just don't write good tweets.

(Today we're going to fix that.)

\\THREAD// I've ghost-written tweets that have had thousands of likes.

And gained clients thousands of profile clicks and followers.

Here are 9 tricks from my toolbox that will 10x your tweets right now.

(All these results are from sub-10k accounts btw.)

Writing well will 10x your success in any career.

But you wasted 18 years at school listening to English teachers preach rules that don't work in the real world.

Here's all the things they should have taught you (but didn't)

//Thread// Be direct.

There are no word counts in real life. Good writing is clear. Good writing is concise. Good writing uses as few words as necessary. Ditch the filler, adverbs, prepositions, and fluff. Say what you mean. Say it well.

17 traits of the world’s most successful writers

(A thread on becoming a fantastic writer) Before we dive in, these threads take a while to write.

I'd appreciate it if you hit the retweet button on the first tweet 👆

That way they reach more people.

Now, on with the thread...