exploring and helping startups with gtm • prev founder @seedtable (acq) and vp marketing @beondeck • there are no experts in uncharted territory, only pioneers
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Sep 4, 2020 • 25 tweets • 7 min read
Gymshark went from nothing to a billion dollar company in just 8 years with no outside capital.
How did they get here? What strategic risks are they exposing themselves now?
(Megathread)
This info comes from a Seedtable essay I co-wrote with @paghuo – The Rise of Gymshark.
In 1990, Encyclopaedia Britannica sold 117,000 book sets and generated $650 million in revenue. By 1996 that number had fallen to less than 3,000.
(Thread ↓)
The first Encyclopaedia Britannica was published 250 years ago but the company saw the opportunity in the 80s to go after the "homes" market.
They built a door-to-door salesforce and found traction IMMEDIATELY. By 1990 they had 7,500 salesmen $600m in revenue.
Aug 19, 2020 • 31 tweets • 9 min read
@Spotify is today’s ubiquitous music provider and one of Europe’s biggest tech companies.
• €1.89b in revenue
• 299m monthly active users
• 138m subscribers
• 60m songs
• 1.5m podcasts
This is the story of how two Swedish entrepreneurs changed audio.
(Megathread) @eldsjal (Spotify’s co-founder and CEO) came up with the idea in 2002 when the file sharing software Napster stopped working and was quickly replaced by another similar site, Kazaa.
What was this epiphany about? Piracy.
Jul 12, 2020 • 11 tweets • 2 min read
~ Some thoughts on startup visas ~
A few weeks ago a fund asked me what are the three most important aspects of a European startup visa policy.
The intersection of Seedtable + Jobbatical puts me in a decent place to answer this.
Here's me thinking out loud:
(Thread)
VISAS FOR STARTUP EMPLOYEES
Assuming the goal is to drive the ecosystem forward and facilitate hiring by bringing as many qualified workers as possible, then:
• Fast processing times.
• No diploma required.
• Visa not tied to a specific employer.
I'm a fan of the @efounders model (and the workshops in their Paris office) and I think that's only going to grow from here.
@efounders started in 2011 and since then they've launched 25 companies.
They do exclusively B2B SaaS apps that solve workplace problems – "We build the future of work."