The Heirs Journal Profile picture
I'm the heir to an industry giant. Spent my life trying to grow out of my father’s shadow. On a mission to help heirs of giants to live a life full of purpose.
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Nov 4 18 tweets 8 min read
The Italian playboy who built a $2 BILLION empire.

He dated movie stars, survived 14 near-death experiences, and controlled 4.4% of Italy's GDP.

But his family's scandals almost destroyed everything he built.

This is the wild story of Gianni Agnelli, the heir of Fiat: Image
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Born in 1921, Gianni was the grandson of Fiat's founder: Giovanni Agnelli.

Giovanni started Fiat in 1899 with just 8 cars. By 1910, it was Italy's largest automaker.

During WWI, he shifted to military production — making Italy's first tank.

But by 1951, there was a new leader…
Oct 31 14 tweets 6 min read
They reject 95% of applicants and produce CEOs who become the richest 1%.

Their endowments are bigger than the GDP of 100 countries.

But are these schools really worth the hype?

This is the story of America's most powerful educational dynasty, The Ivy League: Image
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In 1636, Harvard opened its doors as the first ever Ivy.

Its purpose was simple – educate the sons of the colonial elite.

Fast forward to today with 8 schools, 281,000 students, and a combined endowment of $200 BILLION.

But the term “Ivy League” didn’t start with education…
Oct 23 14 tweets 5 min read
He fled the Nazis, predicted the Great Depression, and influenced generations of economists.

But his ideas were so controversial, ALL the top US universities rejected him.

This is the story of Ludwig von Mises: Image Born in 1881 to a wealthy Jewish family in Austria-Hungary, Mises’ future looked bright.

But instead, he chose an uncertain path.

By 1912, he'd written a book that would change economics forever.

But there was one small problem: almost no one listened to him.
Oct 3 17 tweets 6 min read
She was a pop icon by 16, made $100 million by 21.

But her rise to fame led to 13 YEARS of legal imprisonment to her father.

He controlled EVERYTHING, from what she ate to when she saw her kids.

This is the insane story of how Britney Spears' wealth became her prison: Image Britney burst onto the music scene in 1998 with "...Baby One More Time."

By 2002, she was worth $60 million at just 21 years old.

But fame and fortune came at a price…

And her father was about to cash in.
Oct 2 15 tweets 6 min read
From fashion heiress to mental patient.

How did Tommy Hilfiger’s daughter end up in a psych ward?

And why did it take 12 years, a mysterious disease, and a best-selling book to finally step out of her father’s $1.6 BILLION legacy?

This is the wild story of Ally Hilfiger:
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Tommy Hilfiger built a $450 million empire from humble beginnings.

At 18, he started buying jeans and reselling them from his car.

And by 1969, he opened "People's Place," a hit with the hippie crowd.

But success can be a double-edged sword:
Sep 30 14 tweets 5 min read
She escaped Soviet Russia at 21 with nothing but her ideas.

By 32, they landed her on national TV.

But her views on money and morality made her one of the most hated philosophers of the 1950s.

8 radical ideas from Ayn Rand that will transform your views on wealth and success: Image 1/ "Run for your life from any man who tells you that money is evil."

Rand saw wealth as a product of virtue, not vice.

She argued demonizing money is a tactic to control people.

Money isn't the root of all evil. It's the root of responsibility.
Sep 24 16 tweets 6 min read
Donald Trump turned a ‘small loan’ of $1M into $3.7 BILLION.

And while his father wanted his older son to take over the family business...

Instead, he got Donald - and America got a president with a WILD past.

This is the hidden family drama behind Donald’s rise to power: Image In 1975, Fred Trump gave Donald a $1 million loan to start his business.

Many people don’t believe that’s all he received…

Though, there’s an even more shocking story here – one that shows an unseen side of Trump.

It all started in a home where affection was hard to come by.
Sep 23 17 tweets 6 min read
They call him "The Terminator" of luxury brands.

He pulls the strings behind Louis Vuitton, Dior, and 70+ other world-famous names.

And he's got a genius plan to keep his $200 BILLION empire in the family...

This is the story of Bernard Arnault, the cutthroat genius of LVMH: Image Every SINGLE luxury brand you see at the mall is likely owned by Bernard Arnault.

His luxury fashion empire LVMH makes €86.2 billion – all because of ONE move.

It all started when Arnault joined the family company…

He was put in charge of 100 employees:
Sep 18 12 tweets 4 min read
This is Dr Becky Kennedy.

Clinical psychologist and parenting coach to over 2.6 MILLION followers.

She went on The Huberman Lab and revealed how most parents are unknowingly sabotaging their kids' futures.

These are her top 6 takeaways to avoid raising a messed up generation: Image 1. Parenting is an exercise in sturdiness.

Sturdiness isn't about being rigid.

It’s more about emotional mastery than anything.

Don’t get sucked into reaction. Observe. And let them sit on their actions.
Sep 16 15 tweets 6 min read
“The Brazilian Warren Buffett”

He went from almost dropping out, to graduating Harvard in just 3 years.

Now he’s the RICHEST man in Brazil, worth $17 BILLION.

But what changed? How did he get so rich? And why is he called the “King of Beer?”

This is Jorge Lemann’s story: Image Lemann was born in Rio de Janeiro in 1939 to a comfortable middle-class upbringing…

But his early life was anything but lavish.

Jorge’s father died in a bus accident when he was just 14.

And from that point forward, every moment was a battle to prove himself.
Sep 12 22 tweets 8 min read
The $25 investment that created a $300 billion empire.

In 1938, this Korean man sold dried fish to make ends meet.

Now, his family is worth over $18 BILLION.

This is the wild story of the family behind the tech giant, Samsung: Image Samsung is known for cutting-edge tech…but its beginnings were far humbler.

What if I told you Samsung started with dried fish and groceries?

The story begins back in 1938, when Korea was still under Japanese rule…
Sep 10 16 tweets 6 min read
The family that controls EVERYTHING you eat.

They make $177 BILLION a year off you.

But they’re ghosts.

So who are they and why won’t they take their company public?

This is the untold story of the secretive Cargill family, the 4th richest family in the US:
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There isn’t much of your food that DOESN’T run through the hands of the Cargills.

This ONE family controls 25% of U.S. grain and 22% of all U.S. meat.

And they practically OWN the world’s chocolate production.

So it’s no wonder they're so profitable.
Sep 2 13 tweets 5 min read
I’m 34.

I used to think politics were real, Trump was a free-thinker, and liberals were brainwashed.

Then I discovered Murray Rothbard, and he changed my life forever.

7 lessons from one of America’s most controversial economists that will change how you see the world: Image 1/ "The more the state 'plans,' the more difficult planning becomes for the individual."

Your entire life comes down to decision-making.

No centralized authority can accurately act in EVERYONE’s best interest.

They act and we follow. Have a goal or you will be assigned one.
Aug 26 10 tweets 3 min read
This man is a genius.

A high school dropout from Harlem who got into Harvard.

He became America’s most controversial philosopher and economist.

When I first discovered his books my worldview shattered.

He taught me 1 life-changing money concept everyone needs to hear: Image Thomas Sowell is the definition of self-made:

• Orphaned in poverty.
• Self-taught reader at 4.
• High school dropout to Harvard.

Now he’s a prolific author, famous for challenging mainstream ideas.
Aug 21 20 tweets 7 min read
The billionaire Greek playboy who seduced Jackie Kennedy.

At 16 years old, his father’s wealth-empire was destroyed and his family barely survived a village massacre.

But he turned $60 and a job as a phone operator into $2.3 BILLION.

This is the story of Aristotle Onassis: Image Aristotle Onassis grew up the son of a wealthy shipping entrepreneur – Socrates Onassis.

But in August 1922, the Turkish army attacked and destroyed Greek cities and villages.

Aristotle and the Onassis family were stripped of their wealth.
Aug 11 12 tweets 3 min read
I found a show on YouTube that makes rich kids go broke.

• No allowance
• No credit cards
• No luxury dinners

Almost all of them were shocked at how ‘normal’ people live.

Parents, if you don’t want to raise pretentious, sheltered kids, watch this: Image 1/ “That’s your problem, not the government’s”
Aug 8 15 tweets 6 min read
This story keeps getting crazier.

Last year the heir to Hermès shocked the world by deciding to adopt his gardener to gift them his $11BN fortune.

But last week he claimed the money… vanished.

Why did he leave it to his gardener? Where did the money go? Here’s what I found: Image Puech is a fifth-generation descendant of Thierry Hermès, who founded the luxury fashion house in 1837.

It all started as a small, Paris workshop that made horse harnesses.

But today, the company is valued at $220 BILLION.
Aug 1 11 tweets 4 min read
This kid was a millionaire at just 12 years old.

He was earning $8 million per role by 14, making him one of the highest-paid actors in the world.

But his wealth and fame brought the evil out in his father and destroyed his family.

This is the story of Macaulay Culkin: Image For the first Home Alone, Macaulay was paid just $100,000.

But after the movie grossed $476 million worldwide, he asked for $4.5 million to make Home Alone 2.

He was 12 years old and already richer than his parents – but it wasn’t all fun and fame...
Jul 30 18 tweets 8 min read
His family inspired the hit TV show 'Succession'

But the owner of Fox News always avoided one question: “Who will inherit his $19.7 BILLION empire?”

Now 3 of his children are united against him for it – just like in the TV show.

The insane story of the Murdoch family rivalry:
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What seems like a twisted TV plot is reality for the Murdoch’s.

Many say Rupert Murdoch (the “real life Logan”) pitted his own kids against each other.

A “survival of the fittest” approach to the big question:

Who will be the next leader of his $19.7 BILLION media empire?
Jul 24 15 tweets 6 min read
Heiress to one of the world’s most powerful families.

Her grandfather cut her out of the $15.4 BILLION family fortune after her scandal.

But she fooled the world with her “dumb blond” persona and built a $300 MILLION business portfolio.

This is the crazy story of Paris Hilton: Image Paris is the great-granddaughter of Conrad Hilton, founder of the Hilton hotel chain.

Conrad grew a $1 Billion fortune, but Paris never saw a penny of it.

In his will, he left his children $50,000 - $100,000 gifts – but ZERO shares in Hilton.

And his son Barron was infuriated.
Jul 2 44 tweets 6 min read
The richest man in America once told his son:

"the quickest way to harm someone is to give them money"

38 more powerful lessons from John D. Rockefeller on money and upbringing that every parent needs to hear: Image 1. Money is meant to build happiness, not buy it:

"A truly happy person is one who is able to enjoy his creation. Those of whom that are like sponges that only take without giving will only lose happiness."