UI/UX + Frontend web dev丨Shopify丨Instagram: @iOlisa_ → Somewhere between lights and sensor capturing shadows.
May 30, 2020 • 9 tweets • 3 min read
I often get asked… "How can I create ads that will result in sales?"
Paid ads is a risky game for many businesses. You can spend $1000 and get nothing out of it.
ZILCH...
While it’s impossible to know with exact accuracy which ads are going to work before testing, you
shouldn’t start on a blank slate.
Because that will just waste you a lot of 💸
So, don’t try to reinvent the wheel. Especially on a tight budget.
There’re things you can do to find out what seems to be working to attract customers.
How?
Spying on your competitors’ ads. 🕵️
May 29, 2020 • 12 tweets • 3 min read
TIPS FOR WRITING PRODUCT DESCRIPTION.
I highly recommend you dedicate your time and write them yourself but you can take inspiration from other store or Amazon as well (only inspiration)
Here are 6 tips that will help you in writing unique and converting product descriptions:
1. Write a customer driven description:
So Let’s say you want to buy a bracelet online, but can’t decide between three options.
If one of them has an excellent product description and If the product description uses words specific to the ideal buyer in this case “you” and
Apr 2, 2020 • 10 tweets • 2 min read
Product Description That Increases Sales For Your Ecom Store - 3 Tips
Product descriptions are a very important part of your product page.
Why?
Because they help your visitors to make a decision on whether to purchase the item they are currently viewing. A good product
description will encourage your visitor to hit the “Add to Cart” button.
But here’s the thing.
Even though they hold great power on conversions, good product copy can be quite the challenge to write.
In order to write product descriptions that helps your conversion rate, I’ve
Dec 23, 2019 • 4 tweets • 1 min read
⚠️ Nine critical branding strategies to consider: ⚠️
- Design your brand. Branding is more than just a logo, it’s a story of who you are and what the business ethos is.
- Add value to your brand. Make it mean something more.
- Spend time planning your marketing campaign.
- Get the most out of copywriting. Share your story, tell your customers who you are and why you started your business.
Create a rapport with them, be honest and true.
And remember that the number one goal of copywriting is to sell – your copy should be persuasive and leading.
Aug 23, 2019 • 11 tweets • 3 min read
So Facebook is moving fully to CBO (campaign budget optimization) in September.
Now if you’re an advertiser, you must have known about the inevitable & must be prepared.
If you’re wondering, CBO brings a lot and I wanted to talk about the few tweaks that you can make with CBO.
WHAT IS IT?
Facebook CBO is basically moving budgeting from the ad level to the campaign level.
This allows Facebook to automatically allocate budget to high performing adsets.
Now with this new development, I believe automatic placements are the way to go henceforth.
Jul 13, 2019 • 5 tweets • 1 min read
WHY YOUR ONLINE STORE IS NOT ABLE TO SCALE:-
The core fundamentals of any business is to provide as much value to the customer as possible.
I own an e-commerce consulting agency myself and I help others to scale, but anyways.
The biggest mistake i see people make is adding a couple of random supposedly “trending” products from Aliexpress into their store and launch insanely complex ads for them with unrealistic budgets hoping for thousands of sales the next day.
It just doesn't work like that.
Apr 16, 2019 • 8 tweets • 2 min read
Why Facebook Ads WORK for Local Business
1. It's cost-efficient.
The first place local businesses generally start when advertising online is either Google or Yelp. There is 2 big problems with this. Number one, advertising on Google is going to be very expensive,
often times you will be forced to pay $5 just for 1 person to click and visit your website. Once most businesses realize this, they quickly stop advertising online and conclude that it doesn't work (which couldn't be further from the truth!). And number
Mar 4, 2019 • 12 tweets • 2 min read
Creating an online store is one of the easiest ways for you to build an income with few overheads and sales around the clock worldwide.
Yet your store isn’t making any sales at all.
HERE’s WHY:
1. Pop ups....
Almost every store owner who isn’t making sales is using a pop up that appears in the lower left screen with a message like
“Olisa in Kafanchan just bought beard oil”
This is annoying to would be customers and questions site privacy if they give you their info.
Feb 27, 2019 • 4 tweets • 1 min read
FBA acronyms
AOV- Average Order value
ATC - Add to Cart
ATV- Average Transaction Value
ATP- Average Time to Purchase
CA-Custom Audience
CBO-Campaign Budget Optimization
CLV- Customer Lifetime Value
CPA-Cost Per Acquisition
CPM- Cost Per Mil (1000 Impressions)
CPC- Cost per Click
CRR- Customer Retention Rate
CSB- Courier Shipping Bill
CTC- Cost to Company
CTR- Click Through Rate
DABA- Dynamic Ad ?
DPA - Dynamic Product Ad
KPI- Key Performance Indicator
LAA-Look Alike Audience
LAL-Look Alike Audience
LLA - Look Alike Audience
Dec 22, 2018 • 6 tweets • 2 min read
Made my first $2k+ in sales with this product.
But how did I do it?
A Thread!!!!
I found this product by spying on top competitors in the game.
I did my research on google and AliExpress but at the time, the product wasn’t really getting enough traction.
It doesn’t really solve any problem, hence, I focused on selling the lifestyle which was having the
Nov 21, 2018 • 17 tweets • 4 min read
How to make $100 everyday drop-shipping with shopify.
A Thread. [New Updates]
This is an update to my previous thread.
Easiest way to search for a dropshipping product in 2018.
[gurus won’t like me for this]
Ok so I know a lot of people most time don’t know what to sell, so a lot of people import products based on what they like and not what the market needs.
So in this video, you get to understand how you can search for trending products off your competitors.
Aug 26, 2018 • 8 tweets • 3 min read
Facebook (ad copy) strategies
A mini thread.
#DropshipSeries
What’s up guys, you know the drill, if you haven’t seen my thread on dropshipping, check it out here⬇️
How to start a Shopify/ Alidropship business and make $1000 daily
Thread.
So what is drop shipping?
I have a website filled with products, a customer goes to my website and makes an order, I contact the product supplier and make the same order, the supplier sends the product straight to the customer. I am the middle man, I don't see the product.
