Guillaume Profile picture
https://t.co/2CJ6jIRSKY - tracking for tiktok/reel mkt https://t.co/MQpfhTH1VW - scaling US creatornets + some apps + @wesocialgrowth @viraltoktracker @appstoretracker. ⬇️
3 subscribers
Sep 1, 2025 7 tweets 2 min read
This dev TikTok format keeps going viral.

Buildspace’s founder, Farza, just drove 3.5 million views with this.

And their new account generates 16% of sign-ups:

(more abt the format in thread) That's the format they've used, and it keeps going viral... 3.5 million views here:
Jul 14, 2025 15 tweets 5 min read
$80M memecoin built on pure TikTok propaganda.

Coordinated scripted posting over 100+ accounts.

Marketed as Trump's next billion dollar coin + a fake Coinbase endorsement.

The story behind DegeCoin engineered virality 🧵 Image This new anon memecoin launched a few days back.

Barely any post on crypto X/Twitter.

Almost everything happened on TikTok.

They coordinated multiple strategies to $80M in marketcap: Image
Jul 9, 2025 12 tweets 3 min read
We've open-sourced highly valuable resources for TikTok/Reel organic marketing.

Please use and abuse them:

> How-To Practical Guides for TikTok Marketing
> 46,606 TikTok Hooks & Data from Brand and Consumer Accounts
> 130M+ Views in 100 Days: Yope Hook Dataset
> 298M+ Views: Locket Viral Hook Dataset
> 12,555 Viral Gen Z Social App Hooks
> 50 Faceless Formats & How to Use Them
> + hooks for FashionTok, ChristianTok, StudyTok, AstroTok, and CryptoTok...

Everything below (free) ⬇️ How To TikTok Marketing Practical Guides
socialgrowthengineers.com/resources/howt…
May 19, 2025 10 tweets 3 min read
This girl solo-founded an indie dating app from her Georgetown dorm room 3 months ago…

...now she's doing viral TikToks and has onboarded 18K users: It's just a start...

but it's a great one, especially for a single founder like Shayna:

She's been posting for about 3 months.
Apr 29, 2025 14 tweets 5 min read
This random guy is close to 1 billion views.

He's growing two brands from 2-sets of TikTok/IG accounts...

...all using a single, repeatable money-making format. Picture this: Andy started playing around with posting random faceless Photoshop tutorials in 2022.

After a few dozen videos, that year, he made his first "AI" tutorial video which blew up to 2.2 million views: Image
Apr 23, 2025 5 tweets 3 min read
How to build your first $10K MRR AI wrapper mobile app...

...and become financially independent in 2025:

[the B2C mobile app edition]

Step 1: Pick an AI wrapper idea:

• Don’t overthink. Inspiration is everywhere
• It's best to base yourself on something that’s already making $200k+ MRR
• Study top-grossing categories to see what others pay for
• Copy existing app with a twist

(more in extended thread)

Step 2: Pre-Build Distribution:

• Create 4 TikTok/Reel accounts with those formats:
• 1. Green screen founder format
• 2. Build-in-public founder format
• 3. 2x Faceless re-purposed content with long hooks
• Get a list of 500+ nano/micro influencers in the niche
• Reach out & negotiate bulk deals to lower cost (the more niche the cheaper)
• In case audience is on Twitter also build-in-public there

(more in extended thread)

Step 3: Learn to Code:

• Learn just enough to go live on the AppStore
• Skip uni and bootcamps => watch YouTube / Learn with Chat
• Download Cursor and start to vibe code asap
• Even faster no-code with AI gen tools
• Build and ship 1 app a week/month

Alternative: find a nerd to do it 4 you.

Step 4: Launch the MVP (asap):

• Build in 1 or 2 weeks or less using templates
• Hard paywall / no trial / no bs
• Design virality into your app screens (copy AMO, NGL, …)
• Prompt everything from logo to appstore images

(more on this in extended thread)

Step 5: Scale Distribution to $10K+ MRR:

• Pre-distribution gave you insights on which format and hook works
• Scale 5 to 10 accounts on what got you traction
• Increase micro creator partnership / create relationships
• As soon as you make $; Scale with an army of face ambassadors
• + faceless accounts

(more in extended thread)

Never been easier to make a $10k MRR app with ZERO previous experience.

Could be the most significant arbitrage opportunity in 100+ years: Step 1: Pick an AI wrapper idea (extended):

• Either use AI to 5x UX of a shitty app making $20K+
• Differentiate with a unique value prop
• Merge app A & B into app C
• Niche down large app and/or
• Spin one of their core feature into its own product
• Clone app to another demographics
Apr 15, 2025 12 tweets 4 min read
This random girl built an astrology app to $70,000 MRR in 90 days...

...only from organic TikTok marketing.

Another content-to-commerce masterclass: Starcrossed went live 90 days ago but her founder's journey started 2 years back...

with her first post on tt@nedatheastrologer.

She had no app. She wasn't selling anything... Image
Apr 10, 2025 13 tweets 4 min read
Studley AI is deploying an ambassador army.

Over 100 tiktok accounts.

Already at 98 million views in < 6 months.

Blitz volume scaling + new killer format towards StudyTok domination: Another study tool web app (flashcards, notes, etc).

They've scaled an ambassador program to 55+ accounts and generated 98,000,000 views so far.

They're using this clever spin on the mainstream AI study tool playbook: Image
Apr 1, 2025 12 tweets 3 min read
POV Camera does $150k mrr.

11 TikTok accounts. 67M views. 3 hooks.

Repeating the exact same format scheme (full AI avatars).

Never seen anything like this: POV is an app targeted at weddings and parties to take photos together as “disposable cameras.”

67M views over 11 unbranded accounts.
3.9M bookmarks & 1.2M shares. Image
Mar 25, 2025 13 tweets 4 min read
Nikita Bier backed social app Locket now runs 26 ambassador accounts.

52 videos every day. 4984 videos so far. 298 million views.

Top of the App Store using only 3 viral hooks 🧵

(+ free csv of the hooks at the end) Image Since my last breakdown of their strategy, Locket has been ramping up their creator network.

26 active creators posting 2 to 3 times a day: Image
Mar 24, 2025 15 tweets 4 min read
Blake has 55 days left to reach $1M ARR.

Below is a thread of a few bulk formats that could bring some views for his app 🧵

(clock's ticking...) "Rating study apps so you don’t have to” slideshows. Infinitely bulk-able with Pinterest repurposed images. Image
Mar 18, 2025 16 tweets 5 min read
130,246,016 views in 14 months w/ 25+ faceless, copy-paste slideshow accounts.

Est. 26,000 monthly downloads & $15K+ MRR.

You're stuck overthinking your marketing while they are printing views on autopilot 🧵 Image Cray Cray is couple’s game app released in January last year.

They have one of the largest faceless networks I’ve ever seen being ran by a consumer app.

More than 25 accounts, 100% faceless: Image
Mar 17, 2025 15 tweets 4 min read
I've heard you love building AI consumer apps.

I spent 100hrs analyzing the viral organic strategies of

14 AI mobile apps doing a combined $2,370,000 in MRR 🧵 (so you don't have to) Cal AI - $1,500,000 MRR

Mar 13, 2025 15 tweets 5 min read
12 engagement farming strategies to maximize TikTok virality 🧵

1. Intentionally saying something wrong: In one of the WhatColors (tt@whatcolors.fashion) video, the guy says that “Billie Eye-Lash” is wearing a green shirt when she is wearing a blue one.

This strategy triggers an instant compulsion to correct, tapping into the viewer’s desire to showcase his knowledge.

Everyone went to correct him.

Let them show-off.Image
Feb 19, 2025 5 tweets 3 min read
Cal AI has started a dozen branded accounts.

Posting everything from slideshows, to re-purposed videos & self made content.

Accounts started recently (most in Jan) and mix up with their regular influencer strategy: Image You can find the accounts here: app.shortimize.com/c/2b10A0q3vNJF…
Feb 12, 2025 6 tweets 2 min read
We unlocked another unlimited view glitch, nearing 30M views in two weeks.

A new format that goes viral at a high rate.

Every new account we start or move to this format gains instant traction.

Here is how to win with TikTok organic marketing 🧵 Image First, start with a few formats and hooks.

The easiest approach is to analyze competitors or similar influencer profiles and identify their top-performing, most recent hooks and formats.

Use shortimize.com to track your competitors and creators and socialgrowthengineers.com to find format ideas.

Then, replicate.
Feb 11, 2025 15 tweets 5 min read
Yope social app did 120M+ views in 3 months.

5.3M shares, 1.5M bookmarks. Now scaling to a 45+ creator network accounts.

I can't believe I am just finding this alpha now…

Full TikTok organic strategy exposed 🧵 Image It’s like Locket, but for a friend group.

A subtle variation, but the key difference is that they focus on videos for the Spanish-language market.

Out of 40 accounts, more than 50% are in Spanish.

Each account posts twice a day, with over 1,500 videos posted to date. Image
Feb 7, 2025 6 tweets 3 min read
CoupleJoy added 23M views in 30 days to their TikTok creator network.

The social app is now ranking #4 in Lifestyle

34M views feature a BLOND girl, and 24M views a couple.

i've extract a sweet dataset from their content 🧵 Image Most of their videos are in-between 15 and 20 seconds.

They have outstanding performances with 16% of videos that perform at 5x+ median and 7% at 25x median.

They’ve been averaging 1M views a day since the past two weeks (hence why they’re stable #4) Image
Feb 3, 2025 7 tweets 3 min read
This Consumer Social app just pulled off 14M views with meme marketing on X in < 25 days.

Pre-launch, driving traffic to their App Store waitlist page.

Genius meme marketing 🧵 Image This new social app currently in its pre-launch phase, started posting on X only 25 days ago: @pagenttv.

They first went viral with this post below: 9M views, 340K likes, and 12K bookmarks.

Founder @Liyendecker engineered this viral post through one of his friend’s account: Image
Jan 30, 2025 10 tweets 3 min read
#1 on App Store (Reference)
1,000,000 monthly downloads
$250,000 MRR

Bible Chat's 20-month mkt journey to become the Alpha and Omega of Bible apps 🧵 Image Bible Chat was released in May 2023 and is currently the #1 biblical app available.

It managed to stick at the top even with so much competition in the niche.

Their main account (tt@biblechatapp):
Jan 22, 2025 5 tweets 2 min read
38M views, 100K+ bookmarks and 15K+ comments solely from one founder Instagram/TT account.

Copy & paste this strategy if you’re Gen Z building your own consumer app 🧵 Image The app’s founder/maker used the “explain this new app i build” text over silent face video format. And went viral multiple times for him:

“app idea” or “i’m building the most insane app” which continues into pitching the app as a mix between “BeReal” and other apps. Image