How to build your first $10K MRR AI wrapper mobile app...

...and become financially independent in 2025:

[the B2C mobile app edition]

Step 1: Pick an AI wrapper idea:

• Don’t overthink. Inspiration is everywhere
• It's best to base yourself on something that’s already making $200k+ MRR
• Study top-grossing categories to see what others pay for
• Copy existing app with a twist

(more in extended thread)

Step 2: Pre-Build Distribution:

• Create 4 TikTok/Reel accounts with those formats:
• 1. Green screen founder format
• 2. Build-in-public founder format
• 3. 2x Faceless re-purposed content with long hooks
• Get a list of 500+ nano/micro influencers in the niche
• Reach out & negotiate bulk deals to lower cost (the more niche the cheaper)
• In case audience is on Twitter also build-in-public there

(more in extended thread)

Step 3: Learn to Code:

• Learn just enough to go live on the AppStore
• Skip uni and bootcamps => watch YouTube / Learn with Chat
• Download Cursor and start to vibe code asap
• Even faster no-code with AI gen tools
• Build and ship 1 app a week/month

Alternative: find a nerd to do it 4 you.

Step 4: Launch the MVP (asap):

• Build in 1 or 2 weeks or less using templates
• Hard paywall / no trial / no bs
• Design virality into your app screens (copy AMO, NGL, …)
• Prompt everything from logo to appstore images

(more on this in extended thread)

Step 5: Scale Distribution to $10K+ MRR:

• Pre-distribution gave you insights on which format and hook works
• Scale 5 to 10 accounts on what got you traction
• Increase micro creator partnership / create relationships
• As soon as you make $; Scale with an army of face ambassadors
• + faceless accounts

(more in extended thread)

Never been easier to make a $10k MRR app with ZERO previous experience.

Could be the most significant arbitrage opportunity in 100+ years: Step 1: Pick an AI wrapper idea (extended):

• Either use AI to 5x UX of a shitty app making $20K+
• Differentiate with a unique value prop
• Merge app A & B into app C
• Niche down large app and/or
• Spin one of their core feature into its own product
• Clone app to another demographics

This random girl built an astrology app to $70,000 MRR in 90 days...

...only from organic TikTok marketing.

Another content-to-commerce masterclass: Starcrossed went live 90 days ago but her founder's journey started 2 years back...

with her first post on tt@nedatheastrologer.

She had no app. She wasn't selling anything...

Studley AI is deploying an ambassador army.

Over 100 tiktok accounts.

Already at 98 million views in < 6 months.

Blitz volume scaling + new killer format towards StudyTok domination: Another study tool web app (flashcards, notes, etc).

They've scaled an ambassador program to 55+ accounts and generated 98,000,000 views so far.

They're using this clever spin on the mainstream AI study tool playbook:

POV Camera does $150k mrr.

11 TikTok accounts. 67M views. 3 hooks.

Repeating the exact same format scheme (full AI avatars).

Never seen anything like this: POV is an app targeted at weddings and parties to take photos together as “disposable cameras.”

67M views over 11 unbranded accounts.
3.9M bookmarks & 1.2M shares.

Nikita Bier backed social app Locket now runs 26 ambassador accounts.

52 videos every day. 4984 videos so far. 298 million views.

Top of the App Store using only 3 viral hooks 🧵

(+ free csv of the hooks at the end)

https://twitter.com/1621575066084311041/status/1820745660284416122

Since my last breakdown of their strategy, Locket has been ramping up their creator network.

26 active creators posting 2 to 3 times a day:

Blake has 55 days left to reach $1M ARR.

Below is a thread of a few bulk formats that could bring some views for his app 🧵

(clock's ticking...)

https://twitter.com/blakeandersonw/status/1903185430243315856

"Rating study apps so you don’t have to” slideshows. Infinitely bulk-able with Pinterest repurposed images.

https://twitter.com/themariaines/status/1892234976923402346

130,246,016 views in 14 months w/ 25+ faceless, copy-paste slideshow accounts.

Est. 26,000 monthly downloads & $15K+ MRR.

You're stuck overthinking your marketing while they are printing views on autopilot 🧵 Cray Cray is couple’s game app released in January last year.

They have one of the largest faceless networks I’ve ever seen being ran by a consumer app.

More than 25 accounts, 100% faceless:

I've heard you love building AI consumer apps.

I spent 100hrs analyzing the viral organic strategies of

14 AI mobile apps doing a combined $2,370,000 in MRR 🧵 (so you don't have to) Cal AI - $1,500,000 MRR

https://x.com/iamgdsa/status/1831327864802676802

12 engagement farming strategies to maximize TikTok virality 🧵

1. Intentionally saying something wrong: In one of the WhatColors (tt@whatcolors.fashion) video, the guy says that “Billie Eye-Lash” is wearing a green shirt when she is wearing a blue one.

This strategy triggers an instant compulsion to correct, tapping into the viewer’s desire to showcase his knowledge.

Everyone went to correct him.

Let them show-off.

Cal AI has started a dozen branded accounts.

Posting everything from slideshows, to re-purposed videos & self made content.

Accounts started recently (most in Jan) and mix up with their regular influencer strategy:

https://twitter.com/iamgdsa/status/1831327864802676802

You can find the accounts here: app.shortimize.com/c/2b10A0q3vNJF…

We unlocked another unlimited view glitch, nearing 30M views in two weeks.

A new format that goes viral at a high rate.

Every new account we start or move to this format gains instant traction.

Here is how to win with TikTok organic marketing 🧵 First, start with a few formats and hooks.

The easiest approach is to analyze competitors or similar influencer profiles and identify their top-performing, most recent hooks and formats.

Use shortimize.com to track your competitors and creators and socialgrowthengineers.com to find format ideas.

Then, replicate.

Yope social app did 120M+ views in 3 months.

5.3M shares, 1.5M bookmarks. Now scaling to a 45+ creator network accounts.

I can't believe I am just finding this alpha now…

Full TikTok organic strategy exposed 🧵 It’s like Locket, but for a friend group.

A subtle variation, but the key difference is that they focus on videos for the Spanish-language market.

Out of 40 accounts, more than 50% are in Spanish.

Each account posts twice a day, with over 1,500 videos posted to date.

This Consumer Social app just pulled off 14M views with meme marketing on X in < 25 days.

Pre-launch, driving traffic to their App Store waitlist page.

Genius meme marketing 🧵 This new social app currently in its pre-launch phase, started posting on X only 25 days ago: @pagenttv.

They first went viral with this post below: 9M views, 340K likes, and 12K bookmarks.

Founder @Liyendecker engineered this viral post through one of his friend’s account:

#1 on App Store (Reference)
1,000,000 monthly downloads
$250,000 MRR

Bible Chat's 20-month mkt journey to become the Alpha and Omega of Bible apps 🧵 Bible Chat was released in May 2023 and is currently the #1 biblical app available.

It managed to stick at the top even with so much competition in the niche.

Their main account (tt@biblechatapp):

38M views, 100K+ bookmarks and 15K+ comments solely from one founder Instagram/TT account.

Copy & paste this strategy if you’re Gen Z building your own consumer app 🧵 The app’s founder/maker used the “explain this new app i build” text over silent face video format. And went viral multiple times for him:

“app idea” or “i’m building the most insane app” which continues into pitching the app as a mix between “BeReal” and other apps.

Astrology apps are 100% a distribution play.

This one below hit $90K MRR & 80K downloads experimenting with 5 different short form video formats.

gold mine for organic TikTok/IG: Having explored the market broadly, most of those apps are similar.

Past a good product (like Co-Star or The Pattern) AstroClub also figured that it’s about distribution.

They have 5 branded accounts:

Another AI study app that's been running 30+ faceless accounts on TikTok/IG:

- 70M+ views
- $59K MRR & 200K monthly downloads

Stop sleeping on those growth strategies: Gizmo AI is a gamified flashcard study app launched in 2022.

Their main acc (tt@gizmo.ai) reached 44,486,500 views, all with faceless StudyTok videos.

This exact format went viral 10+ times:

8 proven non-paid TikTok/IG strategies for indiehackers.

Gain thousands of users in 2025.

All you need is 15 minutes of marketing a day: 1. Informational slideshows within your niche:

Ex from Astro App

https://x.com/iamgdsa/status/1821116253831918051

After LooksMaxxing: 2-month-old app Taller is repeating scheme with vertical HeightMaxxing.

Already at $10K+ MRR & 50K downloads.

Here’s how they pulled it off with TikTok marketing 🧵 Great performing slideshow main account tt@tallerapp.

5.2M views with 47 videos.

Mainly mid-range views anime based slideshows like:

50K+ downloads during launch month & 80K+ Discord.

For “status - sims but social media” consumer social app.

TikTok multi-profile founder growth strategy 🧵 WishRoll Inc. is the startup behind multiple consumer apps.

And they’ve been insane at growth/distribution.

Previous apps got huge early traction, they kept pivoting.

two month back, they released something new:

Dippy AI: 60+ accounts & 60M+ views in 3mo

Crushon AI: 50+ accounts & 80M+ views & $200K MRR app

+ 11 different AI gf apps doing the exact same mass faceless TikTok growth hack (huge alpha): I’ve been keeping an eye on how those AI “companionship” websites/apps are growing for a while now.

I knew they had a TikTok organic growth strategy but couldn’t find it,