I kept telling you to do research...

But I rarely share how.

Here's an overview of how we do our market research for our clients:

Bookmark this! 📌 Before we begin I want to give you 3 important notes on how we do research:

1. Make your research super clear and organized.

This will not only help you but also your copywriters, creatives, and other specialists that will benefit from your research.

I’ve tested over 10,000 ads in the last 5 years so you don't have to.

Here are 10 ways to create high-converting FB ads without spending $1000s on creatives or wasting a ton of time and effort.

//Thread// 1. Ppl mindlessly scroll on FB.

If you want them to even look at your ads, you need to shock/interrupt them with great hooks.

Make them stop the scroll and say "Wait, what's this?" when they see your ad.

Want to learn how to make good hooks? Read this:

https://twitter.com/immarkwilliam/status/1410637366100783104?s=20&t=PnFCIxJyUPRyZ8i3PD8c1A

The 15 Copywriting Mantras

15 crucial copywriting lessons to build a 7-figure agency from scratch

// THREAD // 1) Worms taste better than steak.

I like steak.

but for some strange reason, fish prefer worms.

So when I go fishing, I don’t bring steak.

I bring worms.

Think about what your audience wants, NOT what you want.