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Eight years ago, when @bwisegames was a new but fast-growing company, we went to Nickelodeon to pitch them on our dream project: an Avatar board game.
When I met the Bluey team, my job was to develop a toy line based on the show. In 2019, Bluey was already a phenomenon in Australia. I worked for an Australian company, Moose Toys, who pitched Ludo and the BBC to get global rights.
Not in the mood to read another rambling post about Brandon? Then let's cut straight to a quote that really gets to the heart of who he is: "I believe that books are empathy machines." Brandon's real genius as a writer is his ability to put himself in other people's shoes. 2/🧵
And to be clear, I never worked at Hasbro. But I did work for three of their key competitors: Mattel, Spin Master, and Moose Toys. In fact, my last big career choice was whether to become the President of @bwisegames or pursue a VP-level position at Hasbro. 2/🧵