Laila Zemrani Profile picture
Co-founder/CEO @Fitnescity_Labs. Building the largest platform of consumer health tests. 📚 MIT / Telecom. https://t.co/XunkFL1ICz
May 6, 2019 6 tweets 2 min read
I was sad to hear last week that #Arivale (who offered genetic/microbiome testing coupled with online coaching) shut down. I've met a few people from the team and had the chance to learn about their vision (which I 100% share). Here are a few lessons from my experience:

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I- Consumers, whom I speak with every day, have little interest in hyper-personalized, DNA or microbiome-based diet or exercise plans. The just have a simple problem: They want to be healthy, feel and look better; it really doesn't matter how.

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Apr 9, 2019 4 tweets 1 min read
Running a company is like an endurance event... There are times when you're barely running and some random strangers are cheering.

Here's the best thing you can expect from someone who was charged twice:

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"Laila, Your team was good to deal with. Information was clear except for one thing. If I missed it I accept my laxity.

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