What did corporate treasuries hold before Bitcoin?

The answer explains why McDonalds and many other compamies run on negative tangible equity.

And why most Bitcoin treasury companies are making the same mistake companies made in 1969.

Quick thread on treasury history 🧵 Pre-1970s: Cash in bank accounts.

Simple.

But Regulation Q capped rates at 5.25%.

When inflation hit 5% in 1969, companies lost money just holding cash.

Monopoly isn't just a game—it's the most profitable lie ever sold.

It wasn't created to celebrate capitalism—it was designed to destroy it.

Parker Brothers stole it and erased its true purpose.

Once you learn why, you'll never pass GO the same way again... 🧵 The real story begins with Elizabeth "Lizzie" Magie.

In 1904, this progressive feminist patented "The Landlord's Game" to expose monopolies.

She created TWO sets of rules. The second set would vanish into history:

One handshake betrayal cost Nintendo $200 BILLION.

In 1991, they publicly humiliated an electronics giant at CES.

Their partner had zero gaming experience but unlimited resources.

The company's ruthless revenge that OBLITERATED Nintendo's 90% market dominance: 🧵
Ken Kutaragi secretly designed the SNES audio chip without Sony's knowledge.

Sony executives were furious when they found out. Yet Kutaragi convinced them to partner with Nintendo on a revolutionary "Play Station."

The partnership seemed perfect:

World of Warcraft predicted exactly how humans would respond to COVID-19.

A 2005 game glitch created the first unplanned virtual pandemic.

Scientists studied player behavior as digital bodies piled up in cities.

Here's how a gaming accident revolutionised pandemic science: 🧵
It started with a raid boss named Hakkar the Soulflayer.

His "Corrupted Blood" attack damaged players and spread between them.

The effect should've vanished quickly and stayed in the raid zone.

But things went sideways fast...

In 2005, a Dutch gamer exposed Grand Theft Auto's hidden secret.

The discovery forced stores worldwide to ban the game.

The $44.5 million scandal that forced gaming to change forever: It began with Grand Theft Auto: San Andreas.

Rockstar Games had mastered marketing through controversy.

But what happened in June 2005 wasn't part of any marketing plan.

This scandal would completely reshape how games are made:

This made bitcoin look amateur:

A $0.36 investment.

A 6,363% return in 30 days.

Here's the AI art revolution Wall Street missed: Art is being completely transformed.

The AI in Art Market is projected to reach $40.4 billion by 2033.

And Web3 is enabling artists to earn more than ever before in history.

But something even bigger is happening behind the scenes...

Gaming is creating a new class of millionaires.

Not through competitive gaming...

But through a $35 billion play-to-earn economy.

Here's the wealth secret nobody's talking about (bookmark this): John Aaron Ramos, a 22-year-old Filipino player, bought two houses from gaming.

He started as an Axie scholar and built his own scholarship program.

And thousands quit their jobs to play full-time.

But here's what makes this revolution different:

The gaming industry has a dark secret:

Online players spent $50.6 BILLION building "virtual wealth" in 2024.

But they never truly OWN any of it.

Until now...

Here's how ONE game is giving the power (and winnings) back to its players: Gaming has evolved dramatically since the days of simple arcade games.

But even with stunning graphics and complex mechanics, most games still miss something crucial:

True player ownership and meaningful impact on the game world.

That's where @BLOCKLORDS comes in...