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Brett Macfarlane Profile picture
Brett Macfarlane
@macfarbt
Organizational consultant who develops the world's best innovators.
Jun 29, 2022 • 10 tweets • 2 min read
8 tips on how to run focus groups for early-stage founders working on Product-Market-Fit.

An incomplete guide 😉

Just wrote these for a sharp CEO I advise in the @LoyalVc portfolio. 1. Set expectations:
- e.g. it’s an informal dialogue
- So that people are at ease and ready to be generative